en market-business-through-pandemic 
Search Engine Land
JUNE 30, 2023
And at this point, everyone in the digital marketing industry has heard of imposter syndrome. I surveyed over 150 digital marketers online, and 90% of the responses were positive: “Yes, I have experienced imposter syndrome in my digital marketing career.” Have you ever experienced imposter syndrome in a digital marketing job?
Sprout Social
APRIL 7, 2020
In just the first quarter alone, we’ve seen the widespread cancellation of sporting events, schools transition to remote learning and businesses of all kinds close their brick-and-mortar stores. Marketers have never managed social media during a global pandemic and there is no guidebook detailing what to do in certain situations.
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Sprout Social
MAY 20, 2021
The pandemic simply added to and highlighted the existing stresses that modern employees put up with. Engagement can be measured through quantitative data (think: productivity) and/or quantitative factors such as emotions, loyalty and satisfaction. Below are some ways to measure engagement that are fair game to businesses of any size.
Hootsuite
JUNE 29, 2020
With MSME Day just past us, we’re celebrating small businesses, the people who run them, and looking at the strategies they’re using to rebound from the impact of COVID-19. Not only to the plight of small business owners in the 1930s but also to their resilience in the years that came after. The road became a myth. A monument.
Hootsuite
SEPTEMBER 1, 2020
Obviously, in a pandemic, the usefulness of Facebook’s Events feature has dwindled. So Facebook has smartly pivoted its Events pages to help businesses host online events… and even make money in the process. Or, read more about Facebook’s launch of paid online events for small business recovery here. Source: Facebook.
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