Nostalgia Marketing: Statistics, Benefits, and Examples
Spiralytics
DECEMBER 5, 2022
This strategy is called Nostalgia Marketing, and it’s not going away anytime soon. What is Nostalgia Marketing? Nostalgia is defined as the longing for the past, especially for people, places, and periods with favorable associations. One of the best examples is the millennial meme and slogan, “Only ‘90s kids will understand.”
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