article thumbnail

Small Business Marketing: 6 Proven Strategies for More Reach

Backlinko

For example, if you search for “healthy foods,” you’ll get a list of questions people ask about the topic. Such as, “Are healthy foods more expensive?” Knowing your target audience is concerned about the cost of healthy foods gives you insight into one of their challenges. Nearly 85% of Instagram’s audience is under 45.

PR 102
article thumbnail

How to Future Proof With Sustainable Business Practices

Duct Tape Marketing

She is also the author of “You Can’t Market Manure at Lunchtime and Other Lessons from the Food Industry for Creating a More Sustainable Company.” And she's also the author of You Can't Make, you Can't Market Manure at lunchtime and other lessons from the food industry for creating a more sustainable company.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to write an effective About Us page (with 13 examples)

Search Engine Land

Market research from Alter Agents found that 68% of Gen Z and Millennial buyers believe their purchases are indicative of their personalities and concerns.). Examples: Tangible : "We help health food brands create and execute smart marketing strategies.". If your products/services are unique, explain how they work.

Gen Z 98
article thumbnail

Influencer Marketing: Examples and Strategies for 2021

Neil Patel

In this example, Company A has written the goals of the campaign in paragraph form: This campaign will partner with a young, highly connected influencer with access to the tech-savvy millennial group. Networks tend to focus on specific genres, such as Dad bloggers, lifestyle influencers, or food enthusiasts.

article thumbnail

What You Can Learn from Real-Life Marketing Examples

Exposure Ninja

The video below includes nearly ten minutes worth of radio adverts, including various businesses like DIY, fast food, car sales and more. Image Source Next, we have an example of multiple exhibition stands at the International Food and Drink Event, as seen from above. million visitors per month.

PR 52
article thumbnail

Social Media in Higher Education: 8 Essential Tips

Hootsuite

Come for the food, stay for the classic cyborg romance @GhostInShell pic.twitter.com/biBelSXpdV. Instagram Live is a fantastic platform to reach younger audiences as it is the most popular social media site amongst millennials and Gen-Z by far. . — UNSW (@UNSW) February 20, 2017. — UNSW (@UNSW) February 22, 2017.

Education 111
article thumbnail

How to Plan Your Marketing Budget for 2023

Exposure Ninja

Our Suggested Action: If you chose us as your digital marketing agency, we would propose crafting a PR article. Your target audience is likely to be the millennials and Gen Z’ers who watch your content on TikTok, Instagram and YouTube. Your Goal: Increasing exposure through the amount of new traffic and customers to your site.