Hootsuite

APRIL 22, 2025

Splashy video-first platforms like TikTok get talked about more than old-timer Facebook, but Facebook marketing is critical for businesses in 2025. And dont let clickbait news headlines sway you: Gen Z and Millennials are using Facebook. Marketing on Facebook doesnt have to cost a lot, either. Inspire new marketing ideas.

Gen Z 101

Gen Z User-Generated Marketing Marketers 101

Neil Patel

FEBRUARY 5, 2021

Psychometric Profiling Helps You Target Your Marketing Outreach. Harness the power of psychometric profiling to target your marketing outreach. Those women who buy cosmetics because their favorite influencer promoted it? Use more influencer marketing to reach these customers. Use Tests and Tools.

Marketing 135

Marketing Marketers Analytics Millennials 135

Neil Patel

APRIL 20, 2021

They’ll help you drive more visitors into your marketing funnel and convert casual visits into sales. Influence Drives the Value of Your Product. Influence marketing is here to stay, so you should embrace it. Influence is your ability to persuade others to adopt your own perspective.

Millennials 137

Millennials Education User-Generated Advertising 137

AWeber

NOVEMBER 22, 2023

There’s a lot to do when starting a coaching business , and you don’t want to spend the majority of your time on marketing. But new marketers often spend so much time promoting their services that they can’t keep up with the workload. Can a solo coach on a budget afford influencer marketing?

eBook 115

eBook Marketing Plan Influencer Marketing Marketing 115

Hootsuite

JANUARY 13, 2022

And with 93% of marketers agreeing that consumers trust content created by customers more than content created by brands, this signals that UGC is the perfect format for businesses to level up their trust score. More cost-effective than influencer marketing. Next to nothing.

User-Generated 145

User-Generated Transform Gen Z Social Media Marketing 145

Hubspot Marketing

FEBRUARY 23, 2024

Best for: Marketers looking to not only keep up with ever-changing demands and improve the customer experience. It’s also great for marketing teams looking to stay on the cutting edge of innovation. Over one in five Gen Zers and almost 25% of Millennials have contacted a brand on social media. How do users perceive your company?

Direct Mail 116

Direct Mail Marketing Marketers Social Media Marketing 116

Hubspot Marketing

JULY 22, 2022

With new marketing channels and trends constantly popping up, it can be difficult to know where your target audience actually is. Jump to our Gen Z deep dive >> Millennials Overview (ages 25-35). Social media, internet search, and YouTube ads are also the top ways Millennials discover new products.

Gen Z 139

Gen Z Millennials Retail User-Generated 139