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How to Future-Proof Your 2025 B2B Marketing Plan

Trade Press Services Newsletter

Strike a Balance Between Traditional and Tech A balanced marketing plan spans a variety of channels. Digital marketing offers precision targeting, real-time analytics, and cost efficiency. Consumer preferences, technological advancements, and market dynamics are ever-changing. Consider outsourcing for specialized needs.

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Email content for B2B decision-makers: Best of the MarTechBot

Martech

Case studies on successful campaigns: Articles that detail real-world examples of successful marketing campaigns, including the strategies used, challenges faced, and measurable outcomes, are highly valuable. These documents provide in-depth analysis and insights into market trends, regulatory changes, and best practices.

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17 marketing job descriptions for hiring managers to attract ideal candidates

Hubspot Marketing

You will be in charge of attracting site traffic, converting that traffic into new leads for the business, and nurturing those leads to close into customers, the latter of which sales leadership will help you accomplish. Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs.

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From Research to Results: What Winterberry Group’s White Paper Means for Direct Mail Marketers

DirectMail2.0

This webinar is an exclusive deep dive into “Delivering Performance: Direct, Digital, and the Dynamics Shaping the Future of Omnichannel Marketing,” the latest white paper from Winterberry Group and the United States Postal Service.

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6 Tips to Maximize Your Marketing Budget

Set Up

Whitepapers, case studies, videos, and long-form blogs can be broken down into social media snippets, email campaigns, and even sales collateral. Challenge #6 | Unpredictable Trends and Market Changes No one can predict the future with certainty, and marketing trends are constantly shifting.

CMO 59
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17 Marketing Trends You Need to Know for 2022

Marketing Insider Group

As we’re rapidly approaching the end of the year, it’s a great time to look ahead at where we’re going and the marketing trends we’re likely to see more of in 2022. While technologies such as AI and data-driven marketing continue to grow, the overarching focus will be on people, not technology.

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Six Essential Elements for your 2023 Marketing Plan

Trade Press Services Newsletter

To pave the road to corporate success, every company needs a solid, actionable marketing plan. Six Must-Have Tactics for 2023 Marketing is an ever-changing arena. New technologies are always being introduced and it can be difficult to keep up with the changing landscape.