marketing-blog what-is-sales-automation-and-will-it-replace-my-team-with-robots 
Martech
OCTOBER 13, 2023
Marketing technology is progressing at such an accelerated pace that it’s hard to keep up and easy to let the tech do the driving. We now have machine learning and AI driving much of our marketing platforms. And listening to the most important computer in marketing today — the one between your ears. It depends.
Martech
JUNE 6, 2023
Generative AI is a high-value, additive capability for marketing, not a replacement for talent. The elimination of marketing roles and jobs is reactionary. Proving the point: 81% of marketing leaders say gen AI won’t reduce team size, according to a May 2023 Norwest Ventures generative AI survey of marketers.
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Tiecas
MARCH 21, 2024
B2B industrial marketing presents unique challenges compared to other forms of B2B marketing. Longer sales cycles, complex technical products, and a highly analytical buyer persona are just a few factors that set it apart. If you’re a marketer at a manufacturer, distributor, or engineering company, you know this firsthand.
Hootsuite
MARCH 23, 2023
Besides knowing how to use it, you need to know when to use AI copywriting and when it’s best to use your team’s real human brains. Try these 8 AI copywriting tools to save time and supercharge your marketing efforts (without making you redundant). Join the list What is AI copywriting? Two things we all love, right?
Pam Didner
OCTOBER 4, 2022
I had the pleasure of talking to the Streamly team during Content Marketing World about my favorite topic: how to apply artificial intelligence (AI) to sales and marketing. For context, Streamly is Content Marketing World’s video streaming platform that showcases expert-led content.
Unbounce
SEPTEMBER 19, 2023
/ AI marketing Unprompted: 7 specialized AI tools you need to try By Paul Park. 42 min read What do a lawn mower, a table saw, and a ball pit cleaning machine have in common? SHARE Paul Park Paul is a writer on Unbounce’s content team who lives and breathes storytelling. Otherwise, robots may be coming for your job.
Unbounce
JUNE 23, 2023
Here’s a question that pretty much every marketer is pondering (and maybe losing some sleep over): What does the future hold for marketing in a world of AI tools ? Will AI ever be able to replace marketers—or even an entire marketing team (gulp)? Episode 2: What If? [00:00:00]
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