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How Duolingo Struck Social Media Gold with Unhinged Content

Hubspot Marketing

Since then, Duolingo’s TikTok account has grown to nearly 7 million followers and accumulated over 147 million likes from various viral videos. How did Duolingo do it? By embracing “unhingedmarketing. What is unhinged marketing? it can likely be considered unhinged. Three key strategies: 1.

Gen Z 86
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20 Content Marketing Examples That Stand Out in 2022

Hubspot Marketing

Do you remember a time where a piece of content made you a longtime fan of a particular brand or company? Maybe it was a funny YouTube video or a super informative blog post — both of which are content marketing examples. Content marketing examples include media like newsletters, podcasts, social media posts, and videos.

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The Marketer's Ultimate Guide to Link Bait

Hubspot Marketing

T here is a right and wrong way to use link bait, and, when done correctly, marketers can drive more traffic to their content without alienating their audience Here, we'll cover what link baiting entails, its benefits, and how to do it the right way. Table of Contents What is link bait? Let's dive in. Increased search rankings.

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How to Monetize TikTok

Spiralytics

Millions of content creators are using it to publish video content consistently. Like other social media platforms, TikTok became an excellent channel for businesses to drive sales and for creators to earn money by making fun and creative content. Can You Earn Money on TikTok? How Many Followers Do You Need to Monetize TikTok?

Gen Z 104
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How to Nail the Art of the Brand Comeback on Social Media

Hootsuite

They’ve gone snarky (Wendy’s), wacky (Moonpie), unhinged (Duolingo) and downright emo (Steakums). The last thing you want to do is copy someone else and end up making outdated or cringe-worthy content. Marketing would like to apologize to 130,880 people for taking away lime. What are risky brand comebacks?

Branding 145