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Intro to Neuromarketing: 5 Psychological Tactics to Boost Sales

Neil Patel

Neuromarketing is a branch of marketing that integrates consumer phycological principles with marketing best practices. How Psychology Impacts Sales Through Neuromarketing. When they were given a choice between two packs that were priced the same (63 cents each), only 46 percent chose to spend their money.

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How to leverage neuromarketing for SEO

Search Engine Land

This article dives into neuromarketing – the study of how our brains react to marketing signals and how these reactions affect what we buy – and how to use it for SEO. What is neuromarketing? How does neuromarketing drive consumer behavior? Particularly influential in driving emotional responses to marketing stimuli.

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What Marketers Can Learn from Psychology

Marketing Insider Group

However, before developing marketing strategies and tactics around messaging, it’s helpful to analyze how the human mind processes information through a psychology and neuromarketing lens. A key part of marketing understands how and why your customers act the way they do. What is Marketing Psychology?

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Why Gated Content Kills Your Marketing Success

Businesses Grow

. “Gated content” killed his content marketing strategy. Most marketers point to the high cost of making exceptional content … Asking for an email address seems like a small price to pay for this value. Even marketers who gate their content know this. I know that sounds counter-intuitive.

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Brand positioning guide: how to consolidate your company’s strength in the market?

Rock Content

This factor is aligned with branding , which reinforces the corporate identity, increases the company’s visibility, improves the customers’ perception, makes the business increasingly viable and with a tendency for growth in the market. Modern marketing genius and guru. So, do you want to know the ABCs of brand positioning?

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Transcript of How Reducing Friction Increases Revenue

Duct Tape Marketing

Transcript of How Reducing Friction Increases Revenue written by John Jantsch read more at Duct Tape Marketing. John Jantsch: This episode of the Duct Tape Marketing Podcast is brought to you by SEMrush. John Jantsch: Hello and welcome to another episode of the duct tape marketing podcast. Back to Podcast. Transcript.

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This day in search marketing history: February 25

Search Engine Land

Opera Says Google Dominating Search On Mobile Web 2010: Google had a lead comparable, almost exactly, to its market share on the PC in the U.S. by Chris Silver Smith 2013: 3 Neuromarketing Considerations For Landing Page Optimization by Mona Elesseily 2013: Why Do Brands Overlook The SEO Opportunity For Non-Branded Keywords?