Martech

MARCH 1, 2024

Millennials and Gen Z are rapidly entering the B2B buying group. Buyers may place orders on their phones but still buy for their companies. Any dissatisfaction in product, service or overall experience creates an unbridgeable gap in retention efforts. Cross-selling : Offering customers related or complementary products.

Gen Z 113

Gen Z Pharmaceutical Customer Acquisition Marketing 113

Search Engine Land

MARCH 29, 2023

Millennials and Gen Zers are set to dominate B2B buying committees this year, so keeping up with them is a must. You’re a business interested in placing an ad on Reddit. Surprise, you can place your ad right there to add more information about your business. healthcare, government, and pharmaceutical). Picture this.

Pharmaceutical 95

Pharmaceutical Whitepaper Millennials User-Generated 95

Marketing Insider Group

SEPTEMBER 29, 2020

By tuning into trending topics including turmeric lattes and CBD beauty products, the blog turns out entertaining and informative content with a high shareability factor. A pharmaceutical company blog might not sound like a particularly exciting form of content. Breakthroughs by Pfizer. Rosetta Stone.

Content Marketing 144

Content Marketing Branding Pharmaceutical Real Estate 144

Spiralytics

JANUARY 22, 2023

One reason is the increasing consumer demand for sustainable products and socially responsible brands in response to the worsening global warming phenomenon. A 2022 survey showed that two-thirds of consumers are willing to spend more on sustainable products. What is Responsible Marketing ? One example of a green brand is IKEA.

Gen Z 52

Gen Z Pharmaceutical Energy Food 52

Duct Tape Marketing

OCTOBER 24, 2018

The last few years there have been a lot of management consultants charging a lot of money to train leaders how to work with this next generation of workers coming in, the millennials coming in. I think what has also been missed, right, because you know the millennials have gotten a lot of attention.

Transform 60

Transform Gen Z Millennials Pharmaceutical 60

Neil Patel

SEPTEMBER 8, 2021

Niche marketplaces are unique marketplaces for businesses that want to sell their products and services. It can be easy for many to think of Millennials as “kids,” but the youngest were born in the mid-90’s—meaning 100 percent of Millennials are adults. Here are a few benefits of niche marketplaces B2B.

Real Estate 136

Real Estate Manufacturing Millennials Shipping 136