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22 Video Marketing & Advertising Campaigns You'll Actually Enjoy Watching

Hubspot Marketing

91% of people want to see more video marketing efforts from brands — but knowing where to start can be intimidating. We’re sharing 22 video marketing examples and advertisements from the past two years to help inspire you. Expect impactful stories from real people, quirky TikTok clips, interactive video ads, and more.

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The Ultimate List of Types of Marketing [40 and Counting]

Hubspot Marketing

Persuasive marketing focuses more on the emotions and less on the facts. Product Marketing. Product marketing is bringing a product to market and driving demand for it. Video Marketing. Voice Marketing.

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Where do Shoppers Research Products? We Asked 300 Consumers [New Research]

Hubspot Marketing

With all the social media platforms and product marketing opportunities out there, it might be hard to drill down on which platforms are key to your product marketing strategy. But, as they expand and evolve, you might still wonder which you should focus your time and efforts on if you're selling a physical product.

Shoppers 125
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5 stats for social media marketers in the software industry

Sprout Social

Work with your product marketing team to create content that highlights key features, separates you from your competition and demonstrates the power of your software. By 2022, videos will account for 82% of all online traffic. For the last few years, video marketing has been on the rise.

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Fintech marketing today and beyond: Exploring best practices and strategies

Martech

The perception was that video was only for TV marketing. Still, many of the decision-makers at these firms failed to realize that Internet bandwidth was increasing exponentially across the country, making high-quality video marketing, not just realistic but incredibly effective. The future of fintech marketing.

Transform 104
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Is your YouTube Channel a brand video graveyard? How to revive it

Search Engine Land

Being successful on YouTube requires a big budget and professional production equipment. Equally, business leaders often just don’t understand video, marketing or audiences well enough to produce anything other than dull corporate brand videos. This brings us to the concept of a brand video graveyard.

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Content Marketing-driven Lead Generation Ideas

Scoop.it!

If you are selling products online, you should consider creating content for navigational intent. Most searchers or shoppers would like to see your products from a different angle, which is why most ecommerce store owners leverage video tutorials on how to use a product.