MarTech’s Email Marketing Periodic Table: Manage deliverability and optimization like a scientist
Martech
FEBRUARY 4, 2022
We have also changed our language to refer to safelists and blocklists, terms that are inclusive and respectful to all. Legally, under the United States’ CAN-SPAM Act, you must share your Physical address (Ph). Legally, you are allowed to buy or rent email addresses, and the law does not require consent from the recipient.
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