Hubspot Marketing

JANUARY 21, 2019

Global marketing is no longer reserved for brands with deep pockets, nor is it a huge hassle for already over-burdened marketing managers. In fact, a global presence is possible for any business with a creative strategy and an understanding of world markets. What Is Good Global Marketing? Guess what?

Global Marketing

Hubspot Marketing

MAY 26, 2017

If you're expanding internationally, it can be a big challenge not only to figure out the best ways to market to an international audience but also to organize and optimize your site for different countries. Download our free ebook, The Global Marketing Playbook. What Can You Do? 7) Training Your Team. Why It's a Challenge.

Inbound Marketing

Martech

OCTOBER 23, 2023

Over 30 years of working in the media business, I’ve seen a fair share of market slowdowns. That time horizon has taught me these are more of an eventuality than a possibility, especially given the increased volatility of a global market.

Branding

Marketing Insider Group

AUGUST 24, 2015

At the height of its power in 1996, Kodak had over two-thirds of global market share. A mere 16 years later in January 2012, Kodak entered Chapter 11 bankruptcy and its stock was delisted from the New York Stock Exchange. Let’s take a look at an example. It was the fifth most valuable brand in the world.

Product

Backlinko

MARCH 13, 2024

Here’s a breakdown of what you’ll find on this page: Market Research Industry Statistics Market Research Methods Statistics AI in Market Research Statistics Market Research Statistics (Highlights) The global market research industry is forecasted to bring in $140 billion in revenue in 2024. billion China $2.88

Market Research

Sprout Social

MAY 21, 2019

Pinterest was the fastest standalone site in history to reach 10 million unique users in 2012. 27% of marketers are already using Pinterest. Data published in January last year found that 27% of global marketers are already using Pinterest for promotion. For brands, educational content is particularly useful on Pinterest.

Millennials

Contently B2C

JULY 18, 2016

As Lenze Boonstra, head of the global marketing team for Philips Personal Care put it , “Given the fact that we are the first ones to launch a mobile-enabled campaign like this, I think we have delivered something promising.”

Market Trends