Remove 2012 Remove Management Remove Place Remove SEO
article thumbnail

Google Search at 25: SEO experts share memorable moments

Search Engine Land

The search and technology behemoth has undoubtedly impacted most human experience across the globe in some form or another, but none more so than for the SEOs of the world. The SEO industry effectively shares its history with Google. Am I the only one who feels like there can’t have been a world without Google?!

SEO 127
article thumbnail

Entity SEO: The definitive guide

Search Engine Land

The announcement’s 11th anniversary is only a month away, yet many still struggle to understand what “things, not strings” really means for SEO. In May 2012, one could argue that entity SEO was born. So if entities have been important for Google for over a decade, why are SEOs still confused about entities?

SEO 131
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

This day in search marketing history: March 5

Search Engine Land

Matt Cutts confirms Vince, calls it a ‘minor change’ In 2009, Google’s Matt Cutts created a video to answer many questions about a recent “brand push” in the search results that SEOs and webmasters had noticed, starting in late February. There were some manual control options.

article thumbnail

This day in search marketing history: January 18

Search Engine Land

In 2012, when you visited Google, you saw this: That’s how Google voiced its opposition to two bills being discussed in Congress – the Protect IP Act (PIPA) and the Stop Online Piracy Act (SOPA ). What about the SEO impact? Google had previously shared some SEO blackout advice. Yoast SEO launches on Shopify.

article thumbnail

This day in search marketing history: February 6

Search Engine Land

This major update was designed to simplify campaign management across multiple devices and increase adoption rates of mobile advertising among small and medium-sized businesses. Now, get your Google Shopping ads on Gmail, Discover, YouTube 2020: Google kept finding more places to show Shopping ads as merchants prioritized them over text ads.

article thumbnail

This day in search marketing history: January 10

Search Engine Land

In 2012, Google’s search results were radically transformed as a new “Search Plus Your World” format began rolling out. Google’s internal SEO strategy: Make small changes, embrace change, consolidate. SEOs noticing ranking volatility in Google’s search results. The History Of Google Places, All On One Page.

article thumbnail

This day in search marketing history: February 15

Search Engine Land

Google releases ‘How to hire an SEO’ video In 2017, Google added a new 11-minute video about how to hire an SEO to its Do you need an SEO? Google’s Maile Ohye outlined the SEO hiring process in three steps: Conduct a two-way interview with your potential SEO. help document page.