OnPassive Marketing

AUGUST 25, 2022

Product marketing management is a broad term that many companies are still grappling with. This article discusses Product Marketing Management challenges that E-commerce companies face and solutions they have found to overcome them. Why Is Product Marketing Management Important In E-Commerce?

Product Marketing 90

Product Marketing Product Management Customer Acquisition 90

Litmus

OCTOBER 31, 2018

Fast forward to 2012, when I joined Litmus. I manage both engineers and engineering managers across a range of skill levels and tenure. What tools do you use to stay productive? Depending on the project, Pomodoro is still a useful technique for managing time. Our team is about 15 folks total. mention abuse.

Management 82

Management Real Estate Finance PR 82

Adobe Experience Cloud Blog

DECEMBER 3, 2012

In contrast, there are a lot of areas where marketers need the help of automation and want the analytic power of hard data. The SFA system gives sales management visibility and ability to control through information. Marketing automation is about making marketers, sales, and support people more effective.

CRM 116

CRM Marketers Marketing Analytics 116

Content Marketing Institute

DECEMBER 11, 2018

Here’s a peek at what some of the other prognosticators believe the industry has in store for the next year: I think a growing number of businesses will stop thinking about content marketing as a separate discipline and instead realize that all good marketing involves content marketing. AllisonWert Click To Tweet.

Content Marketing 111

Content Marketing Whitepaper PR Marketers 111

Marketing Insider Group

JANUARY 2, 2013

As we look back on 2012, I think the award for biggest buzzword for the year should go to Content Marketing. Plus, content marketing has been around for a long time, especially in B2B high-tech marketing. At the time I was working for the leading content management platform which also sold social media tools.

Marketing Strategy 111

Marketing Strategy Whitepaper Content Marketing Marketers 111

Content Marketing Institute

DECEMBER 5, 2017

Widen, a digital asset management company, launched its educational arm WidenUniversity in 2014 to help customers master the complexities of topics like metadata , governance , and analytics. Athey also attributes the company’s customer retention rate of greater than 96% and other marketing KPI growth in part to the educational efforts.

Education 111

Education Marketing Strategy Branding Energy 111

Hubspot Marketing

FEBRUARY 15, 2024

Since 2012, Lamborghini’s Esperienza Accademia Neve in Livigno has been a go-to for on-ice driving courses. Instead, automate your marketing using HubSpot software , powered by CRM data. Automate campaigns with workflows and bots, automatically handle tasks like emails and forms and expand to SMS and in-product marketing.

Branding 141

Branding Fashion Gen Z B2C 141