Are you investing in or spending your email subscribers’ trust?
Litmus
MARCH 4, 2021
Back in 2013, Brendan Schwartz—one of the founders of video hosting company Wistia —talked about the idea of a trust bank. Sitting in the audience that day, it struck me as a wonderful framework for understanding what we work on—from product development to marketing, customer service, and more. Download the ebook ?. Every time.
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