SocialPilot

FEBRUARY 9, 2024

If you need a helping hand to choose the right digital marketing tools or want to know some secret hacks for a roaring brand presence, it’s best to rely on them. Janet is all about promoting thought leadership and will encourage you to take rewarding actions. Why should you follow her? Why should you follow her?

Digital Marketing 94

Digital Marketing Social Media Marketing Thought Leadership Whitepaper 94

Adobe Experience Cloud Blog

MARCH 23, 2018

Raconteur cited executive search firm Heidrick & Struggles, revealing the proportion of European CEOs with a marketing background to have grown from 15% to 21% between 2011 and 2015. Another example was Procter & Gamble’s former UK marketing chief Roisin Donnelly joining the board of Just Eat. CMOs and their teams.

Customer 134

Customer Thought Leadership Analytics Finance 134

Adobe Experience Cloud Blog

FEBRUARY 17, 2016

Author: Tyler Lessard Marketing technology took a lot of big steps forward in 2015. Predictive analytics, engagement marketing, and account-based marketing all took hold, and companies like Facebook announced that more than 8 billion videos are viewed every day on their social network. Whoa, wait a minute, WHAT?!

Thought Leadership 91

Thought Leadership Transform Video Marketing Fashion 91

Adobe Experience Cloud Blog

JANUARY 13, 2017

That’s when it’s time to evaluate a new platform. Flash back to 2015: We had just achieved 100% year-over-year growth. We only reached out to highly qualified leads who knew about our brand and had shown direct interest in what we had to offer. Our previous platform limited us to the bottom-of-the-funnel.

Marketing Automation Platform 112

Marketing Automation Platform Thought Leadership Marketing Marketers 112

Adobe Experience Cloud Blog

MAY 18, 2016

Ad blocking has grown by 41% globally year over year, according to Pagefair’s 2015 Ad Blocking Report. When brands shift to a next-best-offer approach, they encourage further sales by becoming a part of their customers’ lives–a trusted resource rather than just a store. Share your thoughts in the comments below.

Advertising 91

Advertising Advertisers Thought Leadership User-Generated 91

Adobe Experience Cloud Blog

MARCH 4, 2016

This blog will take a look at whether Instant Articles applies to brands and content marketers, and what this change might mean for them. Brands today know and benefit from the power of social media. That wouldn’t be great news for brands. Brands are ready to sign up—like yesterday.

Content Marketing 91

Content Marketing Thought Leadership User-Generated Customer Acquisition 91

Adobe Experience Cloud Blog

OCTOBER 20, 2017

A digital marketing strategy is a marketing plan that draws on insights from almost every department within a company to design and implement seamless brand communications across every digital channel. Popular digital marketing channels include the company website, organic search, paid search, social media, and email.

Digital Marketing 134

Digital Marketing Marketing Strategy Marketing Marketers 134