Hubspot Marketing

DECEMBER 11, 2019

In recent years, there's been a common misconception that Gen Z and millennials are essentially the same. When companies discuss reaching younger audiences, many often lump Gen Z and millennials into the same group and create one campaign strategy that they believe fits both groups. 6 Factors That Differentiate Millennials and Gen Z.

Gen Z 145

Gen Z Millennials Finance Education 145

Martech

SEPTEMBER 13, 2021

Whether you call it “labor market fluidity” or “job hopping,” the trend is clear — people change jobs more frequently now than in the past. In 2016, LinkedIn data revealed that people who graduated between 2001 and 2010 (aka millennials) worked for an average of 3-4 companies in the first 5 years post-graduation.

Customer 105

Customer Branding User-Generated Millennials 105

Sprout Social

JUNE 17, 2021

Continue reading for seven stats that prove just how important social media marketing is for businesses of every shape and size. 55% of consumers learn about new brands on social. If your brand isn’t poised to capitalize on the growing networks, those consumers are most likely going to discover your competitors first.

Social Media Marketing 145

Social Media Marketing Transform Gen Z Millennials 145

Hootsuite

NOVEMBER 13, 2019

Here’s what you need to know if you want to make meaningful connections with the next most important generation on the market. Find out how successful brands are adapting to each trend, access data from over 3,000 customer surveys, and read the full report. In fact, 68% of Gen Zers expect brands to contribute to society.”.

Gen Z 111

Gen Z Millennials User-Generated Marketing 111

Hubspot Marketing

JULY 26, 2022

You can use email marketing to stay top of mind while providing the educational content that is most relevant to them. Indeed, brand awareness email campaigns help you solve for your readers and also establish yourself as a leader in your industry. Marketing Campaign: Engagement. Marketing Campaign: Questionnaire.

Real Estate 145

Real Estate Email Marketing Marketing Marketers 145

Econsultancy

FEBRUARY 23, 2022

According to global market research firm Research Dive , the global in-game advertising market will generate just shy of $14 billion between 2021 and 2028, up from a little over $6 billion in 2020, at what Research Dive has called a “healthy” CAGR of 11.2%. In-game advertising.

Entertainment 82

Entertainment Advertising Advertisers Gen Z 82

Econsultancy

MARCH 4, 2022

This means that the amount of time spent in shopping apps globally has more than doubled since 2018, when Android users spent 48.7 SaaS brand Attest has released an October 2021 report which shows interest in product subscription brands has begun to subside in the US after experiencing high levels of new sales during 2020.

eCommerce 98

eCommerce Retail Non-Profit Shoppers 98