Martech

FEBRUARY 6, 2023

Managing a directory of this size means keeping track of new products, new categories, acquisitions and their associated name changes, as well as unfortunate company and product implosions. In late 2020, we decided to take a quarterly view to look at trends in product and category direction.

Customer Acquisition 98

Customer Acquisition New Technology Product Management 98

Hootsuite

OCTOBER 20, 2022

This lets you pivot your strategy to meet new demands as needed. New technology is being introduced all the time to offer: Omnichannel shopping. New customer acquisition channels. Staying on top of retail trends—especially technology trends—helps you stay one step ahead of the competition.

Retail 130

Retail Shipping eCommerce Law 130

Martech

FEBRUARY 25, 2022

With martech budgets under greater scrutiny in the current environment, marketing leaders are expected to be able to demonstrate ROI for any new technology investment. Lead capture, nurturing and scoring models deliver high-quality leads while decreasing customer acquisition costs. Target customers. What they are.

Marketing Automation Platform 120

Marketing Automation Platform Manufacturing CRM B2C 120

Martech

JANUARY 25, 2022

65% of salespeople used CRM tools in 2020, and it’s growing at a rapid pace — spending on CRM is expected to reach $96.5 Sales analysis is vital to successful customer acquisition, and without consistent processes, teams will find it more different to make decisions, leading to poorer outcomes and wasted resources.

CRM 98

CRM Finance Marketers Marketing 98

Digital Marketer

MAY 19, 2023

Not only could your services (and therefore your business) become irrelevant if you fail to consider how new technologies, marketing practices, and methods are changing, you’re going to do something even worse… YOU WILL MISS A MASSIVE OPPORTUNITY. How customized are your solutions for each customer?

User-Generated 75

User-Generated Marketers Marketing Transform 75

Use Insider

FEBRUARY 16, 2022

Customer Relationship Management Platforms are a good tool in the initial phase as the premium on customer-centricity skyrockets. Customer experience is the number one driver of growth in 2021 and beyond. If a customer is showing signs of lowered activity, marketers can entice them back before it is too late.

Customer 52

Customer CRM eCommerce Customer loyalty 52

Use Insider

APRIL 12, 2023

The key is to analyze conversion rates from one stage of the funnel to the next and figure out what drives customers to take action. Product Owner, G2 Reviews Mobile App download funnel in the beauty industry Many beauty brands have applied new technologies like augmented reality (AR) and virtual reality (VR) to design their mobile apps.

Customer Journey 52

Customer Journey Customer Gen Z Shoppers 52