Hubspot Marketing

JANUARY 31, 2024

In 2023, global caviar sales were estimated at around $465 million , according to the market research firm Fact.MR. And while TikTok and Gen Z can’t account for all of that, another market research study shows that caviar sales have grown 76% since only 2020. They project that to grow to $975 million by 2033.

Gen Z 138

Gen Z Millennials Food Global Marketing 138

Hubspot Marketing

APRIL 12, 2022

Until 2020, that is. But, although 2020 saw some of the most unprecedented global events, 2021 continued to put content and media teams to the test. And, if anything, 2020 and 2021 taught marketing teams how important content planning and re-planning is. Market and Demographic Research.

Gen Z 120

Gen Z Market Research Content Marketing Millennials 120

Hootsuite

NOVEMBER 28, 2022

Reddit continues to grow by double digits every year, adding 25% more users in 2020 and 14% more in 2021. Before today’s visually-focused platforms like TikTok and Instagram existed, we eldest Millennials only had web forums with text posts to connect with others around common interests. Market research. Social listening.

Branding 124

Branding Gen Z Affiliate Marketing User-Generated 124

Econsultancy

FEBRUARY 23, 2022

The report also yielded some interesting insights into the demographics of who is getting more involved in gaming: it found that 74% of parents in the US now play games at least weekly with their children, up from 55% in 2020’s edition of the report. Between 2019 and 2020, the number of European gamers swelled from 278.55

Entertainment 82

Entertainment Advertising Advertisers Gen Z 82

Marketing Insider Group

FEBRUARY 5, 2024

(Martech) The US Bureau of Labor Statistics forecasts a 10% annual increase in employment for marketing managers over the next eight years. UChicago) An average of 99,800 openings for market research analysts is projected each year over the decade. SmartInsights) Leading marketers are 1.6 billion by 2025.

Digital Marketing 120

Digital Marketing Marketing Strategy Shoppers User-Generated 120

Bannerflow

FEBRUARY 3, 2023

How do you engage customers in video marketing? Research by video production company Wyzowl found that consumers now watch over 19 hours of online video per week, up 3 hours since 2020. Remember that Instagram and Facebook consider three seconds a view, while engagement metrics involve interaction with the video.

Gen Z 52

Gen Z Advertising Advertisers Entertainment 52

Hootsuite

OCTOBER 25, 2021

from 2020 to 2021 , an increase of 490 million humans. The global ecommerce market grew 25% in 2020 compared to 2019, driven by necessity as stores and services had to close in most countries. If you’re not sure where your ideal user base hangs out, head back to Step 1 and dig into some market research first.

Promotion 145

Promotion Gen Z Social Media Marketing Fashion 145