2023 eBook Product Marketing 
Hubspot Marketing
JANUARY 20, 2023
HubSpot research found that influencer marketing will continue to grow in 2023 , reaching its highest ROI thus far. Of marketers using influencer marketing, 89% will increase or maintain their investment next year. Training can come in the form of ebooks, blog posts, or webinars. Invest in employee knowledge.
Hubspot Marketing
JANUARY 7, 2024
Content Marketing Content marketing, since it’s mainly executed online, could be considered a segment of digital marketing. Content like blogs, ebooks, white papers, and guides are critical components of a solid inbound marketing strategy, and content marketers are the people who create them.
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Hubspot Marketing
JUNE 19, 2023
In fact, the market's projected to reach $126.5 billion by 2031 , growing by 32% from 2022 to 2023. If your role involves copy or content marketing, you’ve probably heard of Jasper.ai Writer can be used for a wide range of purposes, including content marketing, product marketing, and demand generation.
Unbounce
MARCH 12, 2024
Ebooks and guides Pen a page-turning ebook thriller, a guide to urban beekeeping, or a cookbook with the delicious recipes your grandma brought over from the old country. Focus on quality, value, and user experience—in other words, make a product that’s so good you’d want to buy it for yourself.
Unbounce
JANUARY 23, 2025
A/B testing helps you identify which headlines, landing page designs, or lead magnets (like free ebooks or webinars) capture attention and encourage users to learn more. A/B testing lets you optimize product pages, pricing displays, and calls to action (CTAs). Heres the best way to get results March 18, 2024.
Unbounce
JANUARY 23, 2025
A/B testing helps you identify which headlines, landing page designs, or lead magnets (like free ebooks or webinars) capture attention and encourage users to learn more. A/B testing lets you optimize product pages, pricing displays, and calls to action (CTAs). Heres the best way to get results March 18, 2024.
Duct Tape Marketing
AUGUST 23, 2023
Lloyed Lobo (07:26): I truly believe that I embody it because if you think about it, marketing is taking up, look at 2023 because we went through this boom tech boom and then the interest rates went up and so-called recession. Marketing is taking a bloodbath in 2023. So teaching them about your product.
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