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8 best brand monitoring software to grow your brand in 2025

Sprout Social

The best brand monitoring software for social media managers The best brand monitoring tools do more than track mentionsthey tell you how people feel about you and provide valuable insights aligned with your teams workflow and objectives. Media monitoring: Tracks brand mentions across social, web and traditional media outlets.

Branding 101
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SMG Marketing Makeover 2025 – What’s Working, What’s Not, and What’s Next

Sachs Marketing Group

The digital marketing landscape in 2025 is undergoing a significant transformation , driven by advancements in AI, evolving consumer behaviors, and new platform dynamics. This guide examines what is currently working in digital marketing, identifies tactics that are falling short, and outlines where savvy brands are investing next.

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Smarter, faster, freer: why 2025 is the year of open creative tools

The Drum

Browser-based AI design tools including Ideogram, Uizard and Leonardo are now being used to speed up everything from mockups to branded social content. Even Canva, once seen as a DIY tool, now offers Magic Studio and brand management layers tailored to enterprise. Read more here

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3 must-have new AI features for your DAM

Martech

At the start of summer 2025, the general public is talking about generative AI as if it has superpowers, as if Skynet is coming online in seconds (that’s a Terminator reference, for those born later than, well, me). Marketers, however, know genAI can’t take us to the moonbut they might create an excellent picture of it.

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How I Landed My First LinkedIn Brand Partnership (and How You Can Too)

Buffer Marketing

However, I wouldn’t take any meaningful action until January of 2025, with what I called my #LinkedIncome Journey. I shared my goal to make $20,000 in 2025 from LinkedIn brand partnerships, and within two weeks, I got my first official LinkedIn brand partnership. This is a quick portfolio for potential sponsors.

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Top Review Generation Tools: Which One is Right for Your Business?

SocialPilot

What if you had a tool that did the heavy lifting for you – automating review requests, managing responses, and even sharing them on social media? On to the next step… Best Review Generation Tools for 2025: Our Top 8 Picks and Comparison Finding the perfect review generation software can transform your business reputation.

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LinkedIn Analytics Guide: Key Metrics to Track for Growth

SocialPilot

Source But the truth is that mere guesswork would not help grow your brand here. Whether you’re trying to build a personal brand, managing your company page, or handling multiple clients as an agency, LinkedIn analytics help you understand what’s working, what’s not, and where your next big opportunity lies.