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How to Future-Proof Your 2025 B2B Marketing Plan

Trade Press Services Newsletter

2025 is here, and the landscape of B2B marketing continues to evolve at breakneck speed. Rapid technological advancements, intense shifts in consumer behavior, and trends like personalization make it difficult for marketers to keep up. A documented strategy is foundational to marketing success.

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2025 will redefine loyalty. Here’s what that means for brands. by Digital Marketing Depot

Martech

AtDatas white paper, Beyond the Purchase: The Future of Consumer Behavior in 2025, outlines the real drivers of brand trust and retention in a post-personalization landscape. Download the white paper and start reshaping your approach today. The post 2025 will redefine loyalty. appeared first on MarTech.

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Start 2025 strong with data-driven strategies for retail success by Edna Chavira

Martech

Lessons from the past peak season to inform your 2025 plans. Whether youre a digital marketer, merchandiser, or executive, this webinar is your chance to start the year with a strategy that drives measurable growth. The post Start 2025 strong with data-driven strategies for retail success appeared first on MarTech.

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What today’s consumers expect — and how marketers should respond by Digital Marketing Depot

Martech

Whether youre shaping in-house campaigns or developing strategies for clients, this new white paper, Beyond the Purchase: The Future of Consumer Behavior in 2025 , breaks down the trends that matter most for marketers right now.

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Benchmark Report: 23.9% More Email Sends, 50% Higher Engagement. What’s Driving the Change? by Digital Marketing Depot

Martech

The newly released Dotdigital Global Benchmark Report 2025 reveals a surprising trend: email volumes rose 23.9% The report analyzes billions of cross-channel interactions across industries, offering marketing teams rare insight into how leading brands are outperforming. year-over-year, and engagement metrics improved alongside them.

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Social media marketing: Strategy template and tips for 2025

Hootsuite

Your social media marketing strategy should also list all of your existing and planned social media accounts along with goals specific to each platform you’re active on. These goals should align with your business’s larger digital marketing strategy. It’s not in the strategy, Linda!

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The future of ecommerce: Insights from 200+ retailers by Digital Marketing Depot

Martech

The State of Product Discovery in Digital Commerce 2025 report, based on insights from 200+ retailers, reveals how AI is transforming ecommerce. Shoppers expect fast, accurate, and personalized search resultsbut many retailers still struggle with product discovery.

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