Sprout Social
OCTOBER 26, 2023
If you’re considering running an influencer marketing campaign, it’s a good idea to have a basic understanding of the industry, platforms to use, access to influencers and more. The influencer marketing industry is expected to reach $21.2 The influencer marketing industry is expected to reach $21.2
SmartBrief - Marketing
JANUARY 23, 2024
In today’s digital landscape, connected TV advertising has emerged as a powerful and effective marketing strategy. While CTV ad spend increases, marketers can expect a dip in linear TV spend as forecast through 2027. Insider Intelligence reports that CTV ad spend will grow year-over-year by $5.5 billion in 2024.
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Hubspot Marketing
FEBRUARY 5, 2024
Before delving into the strategies and examples, let’s discuss tips for solving your most fundamental marketing challenge — building a product customers love. When customers love your product, marketing becomes much easier. Financial Services Marketing Strategies Marketing for financial services doesn’t have to be boring.
Digital Marketer
NOVEMBER 26, 2022
In fact, a study by StrategyR revealed that the compound annual growth rate of digital marketing from 2020-2026 is projected at 13.9%. This means more businesses will be embracing digital marketing and reaping its benefits. These strategies enable you to achieve your primary objectives and aim for next-level growth.
Marketing Insider Group
NOVEMBER 27, 2023
Influencer Collaborations Influencer marketing taps into the trust that influencers have built with their followings. Collaborating with influencers can extend your reach and lend credibility to your brand. Choose influencers whose audiences align with your target demographic and whose values reflect your brand.
Buffer Marketing
JANUARY 3, 2024
million users by 2027 (although that’s great) but also because it’s the place to be to attract talent, engage with your audience, and give your brand a voice. For influencer software company Modash , it means sharing advice related to influencer marketing. Not only because it’s estimated to have 828.43
SocialPilot
JANUARY 16, 2024
Platforms like Snapchat and TikTok dominate the Gen Z space, while B2B social media trends influence business decisions. With shifts towards short-form content and immersive shopping, keeping abreast of current trends is crucial for any successful marketing strategy. By 2027, it is estimated that $247.30 billion and $9.7
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