Hootsuite

APRIL 9, 2025

billion people worldwide use social media Experts predict over six billion people will be using social media by 2028 (so get your baby a good screenname now). Half of Facebook users are Millennials Just over half (51%) of Facebook users are Millennials, measured as people between the ages of 25 and 45. Source: Statista 2.

Gen Z 111

Gen Z Social Media Marketing Millennials User-Generated 111

Sprout Social

MARCH 13, 2025

Their behaviours on these networks, such as the time spent and the networks used, differ.According to a 2024 report , heres how much time each generation spends on social media: Gen Z: 10 hours and five minutes. Millennials: seven hours and 45 minutes. Gen X: six hours and five minutes. million users in 2028.

Gen Z 60

Gen Z User-Generated Influencer Marketing Law 60

Martech

MARCH 24, 2022

billion in 2028. YouGov ) Some groups are more comfortable with the metaverse than others: 40% of Gen Zers and 40% of millennials, would be interested in shopping for real or virtual products in metaverse environments that brands create. Obsess ) Nearly 75% of Gen Z shoppers have purchased a digital item within a video game.

Gen Z 129

Gen Z Millennials Shoppers Digital Marketing 129

Hubspot Marketing

MARCH 8, 2024

Table of Contents General Ecommerce Statistics Social Media Ecommerce Statistics Ecommerce Growth Statistics Consumer Behavior and Demographics Ecommerce Statistics B2B Ecommerce Statistics B2C Ecommerce Statistics Mobile Ecommerce Statistics General Ecommerce Statistics The average number of products bought per online order is 4.95.

eCommerce 121

eCommerce Gen Z B2C Shoppers 121

Backlinko

JUNE 4, 2024

trillion 62% 2028 $3.35 Among Gen Z and millennials that’s as much as 53% and 47%, respectively ( Morning Consult ) Among US consumers, YouTube is a go-to social media platform to start their search when shopping online. These stats will help you understand the mobile commerce landscape. trillion 48% 2021 $1.4

eCommerce 100

eCommerce Gen Z Shipping Retail 100

Econsultancy

FEBRUARY 23, 2022

In-game advertising forecast to generate $14 billion by 2028, up from $6 billion in 2020. billion by 2028. billion by 2028. billion by 2028. However, the smartphone/tablet sub-segment will display the fastest growth, surpassing $6 billion by 2028 with a CAGR of 12.2%. In-game advertising.

Entertainment 82

Entertainment Advertising Advertisers Gen Z 82