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10 AI Tools to Transform Your Marketing Strategy

Jeff Bullas

trillion to the global economy by 2030. As AI continues to evolve, we can expect to see even more innovative marketing startups emerge that leverage artificial intelligence to help businesses improve their marketing efforts. The post 10 AI Tools to Transform Your Marketing Strategy appeared first on Jeffbullas's Blog.

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3 Prescriptives for transforming the B2B marketing operating model

SmartBrief - Marketing

Given the current economic conditions and the onslaught of new technology enabling new go-to-market strategies and driving the need for new skills, the marketing resource paradox is omnipresent. Marketing leaders face slashed budgets and headcount reductions while the pressure for accelerating revenue increases.

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Should You Add Virtual Reality to Your Omnichannel Marketing Strategy?

Campaign Monitor

Consumers’ use of augmented reality (AR) and virtual reality (VR) technology is a novel trend that seems to be scaling upward lately — such a trend, what some may view as a fleeting fad, may be the next big, innovative opportunity for marketers across the globe to engage customers, both new and current. appeared first on Campaign Monitor.

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Diving into the bizarre and secret world of luxury brand marketing

Businesses Grow

In fact, during the pandemic, they stopped all marketing because they didn’t need it. I guarantee this conversation about luxury brand marketing will twist your mind in crazy new directions. And some actionable ideas apply to any marketing strategy in a competitive world. Let’s go!

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2024 B2B trends: 6 key areas for marketing success

Search Engine Land

As we wrap up 2023 and look ahead to 2024, now is the time to evaluate our marketing strategies to ensure we are fully prepared for what’s to come. This article discusses six pivotal areas B2B marketers should focus on to kick off 2024 proactively. Staying ahead of the curve is imperative for long-term success in B2B.

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2024 B2B trends: 6 key areas for marketing success

Martech

As we wrap up 2023 and look ahead to 2024, now is the time to evaluate our marketing strategies to ensure we are fully prepared for what’s to come. This article discusses six pivotal areas B2B marketers should focus on to kick off 2024 proactively. Staying ahead of the curve is imperative for long-term success in B2B.

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Future of DOOH: Predictions for 2024 and beyond

SmartBrief - Marketing

Top predictions for DOOH in 2024 As 2024 progresses, DOOH advertising is on the verge of transformative changes, driven by technological advancements and evolving market dynamics. Seamless omnichannel integration Integrating DOOH into the broader omnichannel marketing mix is set to redefine advertising strategies.