Welcome Software

JULY 13, 2022

In a market where 32% of customers will ditch brands after a single unsatisfactory experience, businesses must leverage all the tools they can to ensure that they provide outstanding digital experiences at all touchpoints. Digital Advertising. The most critical of these is a digital experience platform (DXP) with core DXP features.

Transform 40

Transform Gen Z Millennials B2C 40

Rock Content

JANUARY 18, 2021

2020 may be known in the future as the year in which digital experiences were consolidated as the main channel for connections between brands and their audiences. Without face-to-face activations and with limited possibilities for physical interactions, all businesses had to look at their Digital Marketing plans with a new perspective.

Market Trends 118

Market Trends Content Marketing Gen Z User-Generated 118

Martech

MARCH 10, 2023

They can be profitable for savvy advertisers looking to reach one of the most lucrative and elusive groups of consumers. In-game advertising merges ads with the game environment seamlessly. Imagine seeing billboards while racing through the streets or branded in-game products you can purchase.

Advertising 110

Advertising Advertisers Gen Z Non-Profit 110

Power Digital Marketing

FEBRUARY 20, 2019

Marketing is a broad field with a seemingly never-ending list of must-try strategies that are obsolete once new technology hits the market or channels such as Google or Facebook change algorithms. As marketers, keeping up these trends, fast-paced markets and the needs of your brand can be overwhelming. Social Media Advertising.

Market Trends 40

Market Trends Marketing Marketers Millennials 40

Duct Tape Marketing

AUGUST 31, 2017

The New Copywriter: Meeting Modern Content Writing Demands written by Guest Post read more at Duct Tape Marketing. Millennials will make up roughly 35% of the global workforce in 2020 and right now many are optimistic about their career prospects – two-thirds to be exact.1 Analyzing Content and Proving ROI. The Copywriter’s Future.

Copywriting 47

Copywriting Millennials Inbound Marketing B2C 47

Marketing Insider Group

OCTOBER 25, 2021

Technology continues to advance at a rapid pace, so of course, some of these trends are focused around technology. However, there’s also a pushback against the increased digitization and automation of interactions between brands and consumers, and a desire to make marketing more human again. World Class Customer Experience.

Market Trends 145

Market Trends Gen Z Millennials Transform 145

Duct Tape Marketing

FEBRUARY 13, 2020

Klaviyo is a platform that helps growth-focused eCommerce brands drive more sales with super-targeted, highly relevant email, Facebook and Instagram marketing. As an example, the advent of digitization has created inflection points for sectors as wide varying as television, media, advertising. Back to Podcast. Transcript.

Transform 58

Transform Food Retail eCommerce 58

Spiralytics

MARCH 7, 2023

Millennials are the main drivers of ecommerce. The younger generations will always lead the charge when embracing new things, which holds for ecommerce. Millennials likely edge out Gen Z due to adulthood’s increased spending power and responsibilities. Filipinos are on social media 10 hours a day, seven days a week.

eCommerce 52

eCommerce Shoppers Gen Z Retail 52

Marketing Insider Group

NOVEMBER 25, 2019

Technology continues to advance at a rapid pace, so of course, some of these trends are focused around technology. However, there’s also a pushback against the increased digitization and automation of interactions between brands and consumers, and a desire to make marketing more human again. Customer Experience. Source: [link].

Market Trends 145

Market Trends Transform Marketing Marketers 145

Marketing Insider Group

JULY 1, 2020

Effective content marketing strategy offers the benefit of exponential growth, higher brand awareness and trust, winning over prospects and convincing leads, and endearing your customers, helping to build a loyal base of brand advocates. Your brand presence gets bigger and more impactful. More attention on your brand.

Marketing Strategy 144

Marketing Strategy Content Marketing Whitepaper Marketing 144

Marketing Insider Group

MAY 14, 2015

I defined content marketing as the gap between what brands produce and what our customers actually want. I went through the history of advertising. I presented the case for why marketing still has a marketing problem : most people still think marketing is advertising, selling and somehow lacking value. Tweet This! ].

Direct Mail 89

Direct Mail Millennials Entertainment Promotion 89