Marketing Insider Group

APRIL 11, 2023

Creating blog posts , videos, articles, Ebooks, case studies, white papers, etc. We’ve seen these results in dozens of our own clients across several industries, including B2B, B2C, SaaS, nonprofit , tech and even real estate ! Content marketing services like our own primarily consist of: Strategy. Content Creation. Distribution.

Digital Marketing

Unbounce

APRIL 23, 2019

E.g. ebooks on "the complete guide to X" or blog posts on "5 reasons why." Now's a good time to invent the new ebook. Or, just keep them handy for the next time you want to try something more interesting than creating another ebook or webinar. This s**t works, until it doesn't. Get creative.

Direct Mail

Neil Patel

DECEMBER 3, 2020

In the digital marketing world, this could be an ebook, a checklist, or other forms of relevant content promoted to the audience whose emails you’re targeting. If you’re looking for serious email pros for your B2C company, I’d reach out to them. #3 We all get enough spam as it is. Fix My Churn works with SaaS companies.

Email Marketing

Marketing Insider Group

FEBRUARY 5, 2024

Zippia) 76% of marketers using generative AI apply it for basic content creation and copywriting tasks. DemandMetric) Image Source: Neal Schaffer Blogging ranks as the third most prevalent content marketing strategy after video and eBooks. HubSpot) B2B bloggers spend on average 26% more time on each post compared to B2C bloggers.

Digital Marketing

AWeber

JANUARY 23, 2024

Time-saving content creation tools Not everyone is a natural born designer or copywriter. Get inspired by hundreds of responsive email templates for B2B and B2C marketers. Monetize your content by charging a subscription fee or selling digital products like online courses and ebooks.

eCommerce

Rock Content

JULY 13, 2023

First, you should know that there is a big difference between B2B and B2C customers , so personas for these two business modalities have some details that differentiate them. B2C personas If you are in the B2C market, you are dealing with the final buyer of a product or service.

CRM

Exposure Ninja

OCTOBER 16, 2023

Business to Consumer (B2C) Business to Consumer (B2C) describes businesses that sell products or services to consumers. A conversion in this instance may not always be a sale; it could be signing up for a mailing list, downloading an eBook, following you on social media or something else.

PR

Unbounce

OCTOBER 24, 2023

And while there are some SaaS products on the market for a B2C audience, the majority are B2B so the customer journey looks a little different and could take a little longer. Provide value The customer journey in SaaS marketing is longer than the typical B2C funnel. And if you think influencer marketing is only for B2C, think again.

Marketing Strategy

Unbounce

OCTOBER 24, 2023

And while there are some SaaS products on the market for a B2C audience, the majority are B2B so the customer journey looks a little different and could take a little longer. Provide value The customer journey in SaaS marketing is longer than the typical B2C funnel. And if you think influencer marketing is only for B2C, think again.

Marketing Strategy

Hubspot Marketing

MARCH 28, 2019

These are things like ebooks, free email courses, webinars, etc. Here’s a great example of an exit intent popup from WaitButWhy (the copywriting is also great): You can get creative with your time-based or behavior-based targeting as well. Here are several different lead magnet ideas and formats : The ebook. The email course.

eBook

Neil Patel

AUGUST 18, 2021

For example, if you offer coaching services to freelance writers you might cover topics like: attracting new clients nurturing prospects generating and capturing leads retaining existing clients setting and raising rates weeding out difficult or “problem” clients branding content creation and copywriting case studies.

eBook

Marketing Insider Group

JULY 1, 2020

Where content stands out is that a brand owns the distribution channels – the website, the in-person events, the social media profiles, the eBook series. Software companies have become tech teachers with how-to videos and eBooks. In the B2C sector, content marketing is just as important. It’s not rented space.

Marketing Strategy