Duct Tape Marketing

AUGUST 1, 2024

Mastering LinkedIn Ads: Transforming Clicks into Clients written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with AJ Wilcox In this episode of the Duct Tape Marketing Podcast, I interviewed AJ Wilcox, a LinkedIn Ads expert and founder of B2Linked , a company specializing in LinkedIn Ads account management.

Transform

Calvyn Lee Blog

FEBRUARY 20, 2024

That’s why we’ve prepared this in-depth ebook covering over 120 marketing and online advertising trends and predictions for 2024. People-Led Marketing People-led marketing is a new methodology we believe can transform marketing and sales. But in 2024, having a TikTok strategy will be absolutely essential for B2B and B2C companies.

Market Trends

Litmus

APRIL 17, 2024

With just a few clicks, you can transform promotional offers and product reveals into engaging brand experiences that drive subscribers to take action that are perfect for both B2B and B2C audiences. Scratch-Offs are one of the most-requested features, so here they are!

Transform

Rock Content

JUNE 4, 2020

Since that journey can be extremely complex, we tend to simplify it to a few stages, which are generally valid for both B2C and B2B environments. The amount of time B2C buyers will spend in this stage will vary, depending on the business. Either way, B2C brands can benefit from nurturing consumers with engaging content.

B2C

Marketing Insider Group

JUNE 18, 2024

Acting like publishers has become a game-changer, with 91% of B2B marketers utilizing content marketing to reach customers and 86% of B2C marketers following suit. This article explores why brand publishing is crucial for modern organizations and how this approach can transform their engagement strategies.

Branding

Adobe Experience Cloud Blog

NOVEMBER 25, 2015

Author: Anna Talerico It’s no secret that content marketers are churning out more whitepapers, ebooks, and online content than ever before, devoting huge portions of their budgets and resources to circulating as much information about their brands as possible. So what’s the solution? Waste Not, Want Not.

Whitepaper

Contently B2C

AUGUST 16, 2016

The post How the 5G Revolution Will Transform Marketing appeared first on Contently. But it’s impossible to doubt that, once the structure for a much faster mobile web is in place, it will reshape what’s possible on mobile—and, in turn, our everyday lives.

Transform

Unbounce

APRIL 23, 2019

E.g. ebooks on "the complete guide to X" or blog posts on "5 reasons why." Now's a good time to invent the new ebook. Or, just keep them handy for the next time you want to try something more interesting than creating another ebook or webinar. This s**t works, until it doesn't. Get creative.

Direct Mail

Marketing Insider Group

NOVEMBER 23, 2023

Content, along with the digital innovations that have facilitated it, is transforming the way brands and businesses view one another. How about premium content like ebooks? What’s the difference between B2B and B2C content marketing? They say ‘content is king’, but, if handled well, it is far more than this.

Content Marketing

Marketing Insider Group

SEPTEMBER 14, 2023

You can publish high-quality content much more frequently if you transform it into multiple formats. Instead, suggest a relevant eBook or email list that matches their stage of the buyer’s journey. Even though we defined our original best practices for B2B content teams, many of them have always applied to B2C companies as well.

Content Marketing

Rock Content

JULY 22, 2020

For B2C marketers, in turn, the response rate was 84%. The moment demands digital transformation. Besides quizzes, you can employ other types of interactive content , such as infographics, ebooks, and even videos. At the same time, that is also what they are aiming at. What are the benefits of brand awareness? Go digital.

Branding

Use Insider

JULY 8, 2023

Understanding WhatsApp for business WhatsApp Business API prioritizes real-time, relevant, and valuable B2C communication over bulk promotional messages. Check out our Rethinking WhatsApp ebook for an additional seven use cases to help make your WhatsApp marketing strategy a success. Our conversion rate has increased by 67%!

Branding

Rock Content

NOVEMBER 17, 2020

If word of mouth marketing was useful before the digital transformation , it is now part of any company’s best practices. For B2C Marketers , the response rate was 84%. You may trust the quality of your products and services will do that — but planning actions aiming at these goals is definitely necessary.

Gen Z

Markinblog

SEPTEMBER 6, 2021

Members of JD Plus get to enjoy free shipping (around 60 times annually), special discount offers, free eBooks, and access to iQiYi Premium. Alibaba successfully transformed the Chinese holiday into a shopping spree, and the company makes significant revenue from the sales during this period. In 2018, Alibaba made $30.8

eCommerce

Duct Tape Marketing

MAY 2, 2024

It's time to transform your approach. And that looks different for a B2C journey versus a B2B journey. So on the B2C side, that could be TikTok, Amazon, YouTube, and on B2B side, that could be maybe they're searching in LinkedIn or YouTube again, or software SaaS searching like Capterra or something like that.

SEO

Neil Patel

AUGUST 18, 2021

Brands are desperately looking for bloggers with relevant skillsets, and becoming a freelance blogger can transform your financial life. Skilled freelance bloggers are increasingly needed as B2B and B2C companies recognize content is the ultimate tool for attracting leads and nurturing a loyal audience.

eBook

Content Marketing Institute

JUNE 20, 2018

Secureworks executes a quality eight-minute video interview in The Future of Cybersecurity: Securing the Digital Transformation. I think he had fun naming this one: A Quick Look at Content Marketing in the B2C Niche – Why it’s Easier Than You Think. HANDPICKED RELATED CONTENT: Video Marketing Strategy: What Marketers Need to Know.

Transform

Duct Tape Marketing

JUNE 7, 2023

So consumers are, and B2B and B2C are starting to make decisions beyond the normal brand. It's in Audible and ebook, so whichever format you would like. Is the paper bamboo? Is it, what are we cutting down 10 million trees? You know, you may care about that and then you may choose to use a different brand. Is the price fair?

Branding

Welcome Software

MARCH 30, 2023

Hinter der künstlichen Intelligenz ChatGPT (Chat Generative Pre-trained Transformer) verbirgt sich ein Algorithmus, der auf einem Machine Learning-Modell basiert. Weil etwa im B2C-Segment 91 Prozent der Verbraucher immer noch auf die E-Mail zurückgreifen. Was ist ChatGPT? Und das geht zu Lasten der Aktualität.

PR