Hubspot Marketing

JULY 10, 2018

Social media is now a critical component of B2B marketing. However, unlike B2C where social media is among the most effective digital marketing channels , it’s more complicated in the B2B market. Digital Marketer doesn’t sell -- it gives something valuable away for free. What is the conversion rate of social media?

Inbound Marketing 145

Inbound Marketing User-Generated Whitepaper Email Marketing 145

Content Marketing Institute

APRIL 30, 2018

Although that term is often associated with software or apps, Teju is adamant that the concept works for any B2B or B2C company: “The same thing applies for a software as a service company, applies for a law office, or for a marketing agency: You want to make sure you have delighted customers who are referring you to people they know.”).

Customer 111

Customer User-Generated Inbound Marketing Law 111

Marketing Insider Group

JULY 29, 2010

I am targeting B2B marketers with tips and advice from an insider point of view. Mom laws: use your manners and common sense. Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty. What is your social persona?

Branding 75

Branding Social Media Marketing Telemarketing Inbound Marketing 75

Marketing Insider Group

JANUARY 6, 2020

ANA, the Association of National Advertisers, runs several events throughout the year across the US covering influencer marketing, branding, data, advertising, and marketing law. Their B2B marketing conference is a must for professionals in B2B marketing to learn from top brand CMOs. August 18 – 21, Boston MA.

Marketing 20

Marketing Marketers eCommerce Social Media Marketing 20

Duct Tape Marketing

MARCH 17, 2023

09:24] What are the significant like channel differences even, or approaches to a B2B marketer as opposed to a B2C marketer? [12:44] 12:44] Regarding brand marketing, how can I invest in that when I really can’t measure it? [18:45] 18:45] What’s your take on AI in marketing these days? [21:53]

Marketing Strategy 96

Marketing Strategy B2C CMO Marketing 96

Exposure Ninja

OCTOBER 16, 2023

Inbound Marketing Inbound marketing is where consumers contact you after coming across your business organically. They may find you through a search on a search engine, content marketing, digital PR, email marketing, video marketing, social media marketing and more.

PR 52

PR Marketing Marketers User-Generated 52

Hubspot Marketing

JUNE 26, 2018

Technically, CAN-SPAM is an acronym for Controlling the Assault of Non-Solicited Pornography and Marketing (because sometimes the two go together). The law was passed in 2003 and applies to any commercial emails used for business purposes. See the FTC’s site for more specific legal information regarding CAN-SPAM laws.

Email Marketing 145

Email Marketing Real Estate Marketing Marketers 145