Customers.ai

JANUARY 26, 2024

B2B Marketing Tool: Metadata.io isn’t “cheap” software by any means, it’s a solid option for SMBs that want the capabilities of a Terminus or Demandbase at a cheaper price point. To use Metadata.io, you’ll first need to connect the tools in your marketing tech stack that hold significant data. Metadata.io Although Metadata.io

CRM 111

CRM User-Generated Analytics Marketing 111

Power Digital Marketing

DECEMBER 1, 2022

But it’s important for businesses to understand each platform before choosing where to invest their video marketing efforts and dollars. . This doesn’t mean it’s without drawbacks, though: Unlike the raw videos that made TikTok famous, YouTube calls for higher quality videos—and the price tag that arrives with them.

Gen Z 52

Gen Z User-Generated Millennials B2C 52

Hubspot Marketing

NOVEMBER 30, 2022

One of the most common types of PPC is Google Ads, which allows you to pay for top slots on Google's search engine results pages at a price "per click" of the links you place. Here are some classic examples of inbound marketing versus traditional marketing: Blogging vs. pop-up ads. Video marketing vs. commercial advertising.

Digital Marketing 145

Digital Marketing Inbound Marketing Affiliate Marketing User-Generated 145

Exposure Ninja

JUNE 15, 2022

The cycle of people spending less, businesses cutting costs, reducing prices, and stopping all investment goes round and round. And when businesses start cutting it’s often marketing and advertising budgets that, mistakenly, take the hit first. After the Great Recession, house prices crashed. Image via mytotalretail.com.

Digital Marketing 52

Digital Marketing Marketing Marketers Real Estate 52

Exposure Ninja

OCTOBER 16, 2023

Inbound Marketing Inbound marketing is where consumers contact you after coming across your business organically. They may find you through a search on a search engine, content marketing, digital PR, email marketing, video marketing, social media marketing and more.

PR 52

PR Marketing Marketers User-Generated 52

Marketing Insider Group

FEBRUARY 5, 2024

HubSpot) B2B bloggers spend on average 26% more time on each post compared to B2C bloggers. Spiralytics) 82% of marketers plan to maintain or increase their podcast investments. Hubspot) Video Marketing Stats 91% of consumers express a desire for more online videos from brands. seconds over the past two decades.

Digital Marketing 81

Digital Marketing Marketing Strategy Shoppers User-Generated 81

Duct Tape Marketing

JANUARY 28, 2020

John Jantsch: You know, video marketing or video in marketing has been pretty hot for, I don’t know, let’s say the last five years at least. And again, I don’t care whether this is B2B, B2C. Would you say that this is an offshoot of that or something completely different?

Real Estate 39

Real Estate Communications Fashion Management 39

Marketing Insider Group

SEPTEMBER 14, 2020

Additionally, the 2018 B2C content marketing stats from the CMI reveal that 86% of B2C marketers believe content marketing to be a key strategy. Content Marketing Institute ). Almost half of all marketer’s plan to use content to reach their consumers. Content Marketing Institute. Jeffbullas ).

Digital Marketing 104

Digital Marketing Marketing Strategy B2C Marketing 104

Content Marketing Institute

JANUARY 17, 2019

Eric Quanstrom, chief marketing officer, CIENCE. Employees at @ciencecom help #marketing efforts by participating in day-in-the-life articles, says @EQuanstrom. HANDPICKED RELATED CONTENT: 7 B2C Brands Offer Content Marketing Lessons and Inspiration. Audrey Fairbrother, marketing manager, Worldwide 101.

Content Marketing 86

Content Marketing Thought Leadership Real Estate Marketing 86

Sprout Social

OCTOBER 17, 2016

How Social Media Marketers Use Facebook The way businesses use Facebook has changed over the years as new features have been released. Aside from sharing articles, Facebook is great for lead generation through ads and video marketing. Community building is also an important aspect of social media marketing.

Social Media Marketing 111

Social Media Marketing User-Generated Marketing Marketers 111