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6 Questions for Inspirational Women in Marketing Series | Part 13

Set Up

To celebrate women in the marketing profession and to continue highlighting them throughout Women’s History Month, we asked women marketing leaders to contribute to our Women in Marketing Series detailing their personal triumphs, tribulations, and advice about working in the marketing industry.

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6 Questions for Inspirational Women in Marketing Series | Part 12

Set Up

In 2019, as a tribute to Women’s History Month, we started the “ Women in Marketing Series ,” featuring the stories of more than 40 women over the years, and inspiring the start of our “ In This Dame and Age ” virtual event where women marketers could network, brainstorm, and share insights and advice.

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9 Killer Social Media Call-To-Action Examples

SocialPilot

Your marketing strategy should be planned in such a way that it propels maximum people to complete their sales journey and be converted into your customers. Outlined in this blog are the steps to create a CTA with a higher click rate and brand examples who are implementing it the right way. Let’s explore! CTAs that just click.

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How to Use TikTok for Business: A Step-by-Step Guide

Hootsuite

Even if you’re a whiz at Instagram or Facebook marketing , it’s important to remember that TikTok is its own beautiful, chaotic beast that requires a specific game plan. At a glance, it might seem like TikTok is simply a platform for comedy sketches and dancing moms, but the business opportunities on TikTok are juicy. And that’s it!

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7 eye-catchy email subject lines with strategies that will increase your open rates

Unbounce

/ Email marketing 7 eye-catchy email subject lines with strategies that will increase your open rates By Steve Young and Banafshe Salehi. More blog posts by Steve Young Banafshe Salehi Banafshe is a writer and creator who loves long walks on the beach (kidding?). Bet you don’t wanna be a part of that stat.) We got you.

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The Who, What, Why, & How of Digital Marketing

Hubspot Marketing

And although we say it a lot, the way people shop and buy really has changed along with it — meaning offline marketing can’t be your only strategy for driving sales because you need to meet audiences where they’re already spending time: on the internet. Enter digital marketing — in other words, any form of online marketing.

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Building in Public: How Transparency on the Internet Can Support Your Goals

Buffer Marketing

A few other reasons to consider transparency: Encouraging someone on a similar journey: An underrated part of sharing your journey is how much you can inspire others. Lorde says, "Maybe the Internet raised us" in her song, A World Alone. It's one of the things that drew me to working here. Why consider transparency at all?