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A masterclass in nonprofit social media marketing: Expert ideas from GivingTuesday

Sprout Social

While much of todays content skews commercial, nonprofits have a unique opportunity to return social media to its roots: building community, inspiring action and amplifying human stories. In fact, nonprofit social media marketing can both drive meaningful engagement and deliver on goals like reach, donations and volunteer sign-ups.

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Rhonda Hughes on Enterprise Content That Creates Value, Not Noise

Animalz blog

For content marketers in complex organizations, Rhonda’s practical advice like building internal content libraries and letting teams experiment offers a clear path to drive both creativity and business results. How does that tell me something that is actionable and not just, ‘Hey, I marketed that thing more’?” (00:09)

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How to Use TikTok for Business: A Step-by-Step Guide

Hootsuite

Even if you’re a whiz at Instagram or Facebook marketing , it’s important to remember that TikTok is its own beautiful, chaotic beast that requires a specific game plan. At a glance, it might seem like TikTok is simply a platform for comedy sketches and dancing moms, but the business opportunities on TikTok are juicy. And that’s it!

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CCO Opens the Idea Garage for Inspiring B2B and B2C Content Marketing Examples

Content Marketing Institute

Some of the best inspirational and engaging content comes from unexpected places. Starbucks inspires with multichannel Upstander series ( February 2017 ). An ex-convict determined to keep other women from returning to prison has helped hundreds start new lives. hejhejnatalya Click To Tweet.

B2C
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How to Vlog: A Complete Guide to Start Vlogging in 2021

Neil Patel

Well, I’m here to tell you that video blogging still has huge potential. Check out this infographic: Finally, video blogging can be lucrative in itself. All of this brings up the question: how can you become a successful YouTuber? How to Come up With a Concept for a Series of Videos. You’re a real person. People spend 2.6

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The Who, What, Why, & How of Digital Marketing

Hubspot Marketing

And although we say it a lot, the way people shop and buy really has changed along with it — meaning offline marketing can’t be your only strategy for driving sales because you need to meet audiences where they’re already spending time: on the internet. Enter digital marketing — in other words, any form of online marketing.

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How to Become a Successful Vlogger

Neil Patel

Well, I’m here to tell you that video blogging still has huge potential. It might not be as easy as it was five or seven years ago to break onto the vlogging scene, video is more important than ever to build a successful online marketing strategy. Check out this infographic: Finally, video blogging can be lucrative in itself.