Hubspot Marketing

APRIL 25, 2024

Welcome to Creator Columns , where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. In this blog, I reveal their top five pricing tips. Instead there are five other tips I’d suggest you try first. But some smart marketers would disagree. Break your price down.

Price 95

Price Promotion Market Research Product 95

Hubspot Marketing

OCTOBER 20, 2022

However, when it comes to your brand or business blog, renaming your blog doesn't have to be. From the start, you can choose a blog name that stands the test of time, and the various iterations of your brand's life-cycle. Let's go over some strategies to use when naming a blog, that will give your blogs longstanding relevance.

Branding 145

Branding Food User-Generated SEO 145

Martech

OCTOBER 11, 2023

Yes, ChatGPT is an amazing tool that is changing countless fields right now (especially marketing and sales), which is very exciting. By establishing your blog as a source of expert content, you increase the likelihood that AI chatbots will pull from your blog when answering questions related to your field.

Transform 127

Transform SEO Thought Leadership User-Generated 127

Hubspot Marketing

DECEMBER 26, 2023

They’re ranked by effectiveness for 2023 based on statistics from our most recent survey of over 1,200 marketing professionals. Because those statistics point so clearly to the growing shift toward social media marketing, we’ll also share data and tips on leveraging the top four social media channels for lead generation.

Gen Z 103

Gen Z Direct Mail User-Generated Millennials 103

Hubspot Marketing

JANUARY 5, 2024

That means blog posts, articles, social media posts, website copy, etc. Read on for a deep dive into content writing and some tips to bring your content writing to the next level. Read on for a deep dive into content writing and some tips to bring your content writing to the next level. 12 Content Writing Tips 1.

Health 106

Health Entertainment SEO eBook 106

Marketing Insider Group

JANUARY 29, 2024

At Marketing Insider Group, we’ve been exploring the world of AI for quite a while. Now, we all know AI isn’t a cure-all for every marketing challenge. Today, we’re sharing our top tips on ChatGPT copywriting prompts to get those precise, useful responses. Tip: Use the AI-generated draft as a foundation.

Copywriting 88

Copywriting User-Generated SEO Market Trends 88

Search Engine Land

DECEMBER 15, 2023

Artificial intelligence offers exciting opportunities but also raises understandable concerns – including the potential for generative AI models to “take” or misuse content created by human writers and marketers. Your marketing results Generative AI could take your content results instead of copying your work.

User-Generated 115

User-Generated SEO Thought Leadership Place 115

Hubspot Marketing

OCTOBER 2, 2023

If you‘re a marketer who does a lot of writing, you’ve probably heard about writers, bloggers, and other creators using tools like ChatGPT to streamline the writing process. I tried using ChatGPT to write a blog post, and I will share my experience and let you know if it’s worth trying out. Overview of what the blog post will cover II.

Food 106

Food User-Generated Health Place 106

Search Engine Land

JANUARY 30, 2024

I am the first generative AI chatbot for search marketers. Do a soft sell promo on our services by educating them on benefits (web, SEO, PPC, Content) with a CTA to either a service page or related blog posts 3. In this edition, we have curated a collection of informative articles, expert tips, and exciting company updates.

SEO 103

SEO Education Promotion User-Generated 103

Marketing Insider Group

MARCH 18, 2024

Writing a blog post without an outline is like going on a road trip without a map. At Marketing Insider Group, we believe in making every word count and every direction clear. That’s why we’re here to talk about how to write a blog post outline that leaves no room for ambiguity. By mastering the art of the blog post outline.

Transform 98

Transform Entertainment Analytics Content Marketing 98

Hubspot Marketing

OCTOBER 31, 2023

Part of my marketing job is to send emails and track their progress, so I know a lot about the most crucial elements of optimizing an email , common marketing email mistakes , and what inspirational email marketing looks like. Read this blog post to know what a “good” clickthrough rate is , according to industry benchmarks.

Email Marketing 126

Email Marketing Analytics User-Generated Marketing 126

Orbit Media Studios

JANUARY 16, 2024

On this blog, we’ve published research showing which website features are standard and how some of those features don’t align with best practices. But there is rarely one correct answer in digital marketing. If this is you, one tip is to just swap your headline with your subheadline and your page will perform much better. ”

PR 123

PR SEO Place Promotion 123

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. But thankfully, marketing isn’t a lonely ride. There are several internet marketing experts and online marketing professionals who have thrived in the recent times. Social Media Marketing + Michael A. Are you ready? Let’s begin!

Digital Marketing 93

Digital Marketing Social Media Marketing Thought Leadership Whitepaper 93

Buffer Marketing

MARCH 21, 2024

If you’re publishing quality blog content, you’re also creating ideal content for LinkedIn — you just need to learn how to repurpose it. I’m Irina, a Growth and SEO Advisor, and I help companies grow their visibility with inbound marketing. and repurpose that content to increase my LinkedIn visibility.

Thought Leadership 104

Thought Leadership Inbound Marketing Promotion User-Generated 104

Hubspot Marketing

DECEMBER 14, 2023

As I sit here wrapping up this blog post, I've gotten stuck trying to come up with a snazzy, but concise, title. So I turned to HubSpot’s AI Blog Writer for suggestions, prompting it with the command to generate headline ideas for a blog post about integrating AI tools into marketing processes.

Transform 111

Transform User-Generated Marketing Marketers 111

Hubspot Marketing

APRIL 2, 2024

If you want to curate others' content from social media or just make your own visual social media content work harder for your overall content strategy, you need to know how to embed HTML code onto your blog or website. before we get into the nitty-gritty of this tip, what the heck does "embed" mean? But wait a second.

User-Generated 96

User-Generated Place Management Customer 96

Hubspot Marketing

DECEMBER 1, 2023

Instead, marketers and designers need to take a more strategic approach. The lead generation process typically starts when a website visitor clicks on a call-to-action (CTA) located on one of your site pages or blog posts. Here are some common places a business might get visitors: Email marketing. Blog posts.

User-Generated 106

User-Generated Whitepaper eBook Analytics 106

Hubspot Marketing

OCTOBER 23, 2023

As a marketing copywriter, I can tell you writing is critical to any successful marketing campaign, from emails to social media posts to blogs. I tested several AI copywriting platforms to find which tools write the best marketing copy. ChatGPT This isn't my first time using ChatGPT to write blog content.

Copywriting 122

Copywriting User-Generated Influencer Marketing Marketing 122

Buffer Marketing

APRIL 22, 2024

As the founder of CoachRanks , I have the opportunity to work with life coach solopreneurs every week, helping them better understand marketing best practices. But after achieving initial success, they bump into the same problem: They must moonlight as marketers to scale up. The number one most common theme that I see?

Thought Leadership 97

Thought Leadership Real Estate User-Generated Food 97

AWeber

JUNE 29, 2023

Have you ever written content for your blog and thought “ this is the best content I’ve ever written? ” We had a blog post “ Here's How Email Color Can Impact Subscriber Behavior ” that fell into this category - amazing content, no traffic. Here were sessions from Google Analytics for the past couple of years for this blog post.

SEO 91

SEO Email Marketing Analytics Promotion 91

Search Engine Land

APRIL 9, 2024

A full-funnel PPC marketing strategy is incredibly important. This article will take you step-by-step through the marketing funnel, giving you tactical recommendations on how to keep the marketing funnel in mind when building your PPC strategy and some recommendations on how to measure success.

Marketing Strategy 113

Marketing Strategy Marketing Marketers Shipping 113

Search Engine Land

OCTOBER 31, 2023

And, if your game is SEO , there are many ways to stay on top of news, trends, tips and tricks to keep you sharp and informed. Read SEO publications and blogs It seems obvious and is probably the most common (you’re clearly reading one right now), but its value may be unparalleled. Marketing O’Clock. The SEO Mindset Podcast.

SEO 114

SEO Transform Digital Marketing Education 114

OnPassive Marketing

NOVEMBER 24, 2023

In a world where artificial intelligence (AI) is reshaping the marketing landscape, staying updated with AI advancements is no longer optional but a necessity for marketers. AI tools and technologies are reshaping the way marketing professionals approach their strategies.

User-Generated 97

User-Generated CRM Analytics Marketing 97

SocialPilot

JANUARY 26, 2024

In the same context, a well-crafted AI prompt acts as a clear set of instructions to the AI assistant , guiding it to generate content that perfectly aligns with your marketing objectives. I have curated a list of 50 AI prompt examples for marketers that you can use to create well-optimized content. Let’s get started!

Transform 77

Transform User-Generated Marketing Marketers 77

Search Engine Land

NOVEMBER 21, 2023

Much of the content we create (or help optimize) is focused on education and awareness – think position pieces, guides and how-to blog posts – so acquisition rates tend to be lower than those of paid traffic sources. For instance, if the user has landed on a blog article related to product A, create a CTA specific to product A (e.g.,

Real Estate 134

Real Estate SEO Education Analytics 134

Hubspot Marketing

JUNE 26, 2023

It's hard to believe that if the HubSpot Blog were a person, it would currently be in high school. Effective blog lead generation requires both creative and analytical skills. Here are the steps my team at HubSpot takes to generate leads from our blog. Audit existing blog metrics.

eBook 145

eBook SEO Real Estate Promotion 145

Marketing Insider Group

APRIL 17, 2023

Over the years, we’ve read (and written) some of the best marketing articles, making our judgment pretty great when it comes to determining value. The best marketing articles are not only chock-full of valuable insight, but they also stand the test of time. As content marketing experts, we realize that not everyone has this superpower.

Gen Z 134

Gen Z Content Marketing Marketing Marketers 134

Neil Patel

AUGUST 19, 2021

A study by Hinge Marketing found accounting and financial service firms were the slowest growing of all professions studied. The difference between low-growth and high-growth businesses in any sector is marketing. Marketing is what develops the all-important know, like, and trust factor. 6 Marketing Tips for CPAs.

SEO 145

SEO Marketing Marketers Whitepaper 145

Litmus

MARCH 6, 2024

Optimize your emails 9 tips to create high converting emails There are several principles of CCD, all of which can be applied to email marketing. Fulfill the expectation set by the subject line This tip isn’t just about design. How-to blog post Learn more. Every time. I’ll show you how. Start planning. Show me how.

Price 97

Price Promotion Product Email Marketing 97

Scoop.it!

APRIL 11, 2024

Current trends indicate marketers rate webinars as an effective channel for brands to connect with a target audience. According to On24 , 66% of marketers say their sales teams prioritize leads generated by varied webinar strategies. In addition, 99% of marketers cite webinars as key to their plans.

Content Marketing 86

Content Marketing Branding Marketing Marketers 86

Hubspot Marketing

DECEMBER 14, 2023

However, you might not know how to market your business so customers can find you correctly. Here is the strategy I implemented for my business and top tips for improving your SEO in an easy and approachable way. Here is the strategy I implemented for my business and top tips for improving your SEO in an easy and approachable way.

SEO 95

SEO Whitepaper Advertising Advertisers 95

Search Engine Land

APRIL 15, 2024

Any savvy marketer knows you build trust with your prospects by being helpful and sharing. Example Initial goal: Write a blog post about our eco-friendly kitchen products. Revised goal: Our objective is to create an informative blog post about eco-friendly kitchen products that educate users about kitchen sustainability.

Customer loyalty 120

Customer loyalty SEO User-Generated Product 120

Hubspot Marketing

OCTOBER 12, 2022

Thanks for your interest in our upcoming Executive Leadership Report and its corresponding pillar, " Act Like a Leader, Think Like a Leader: Data from 300+ Marketing Directors on How to Take Your Team to the Next Level ". Check back on this same page on November 1, 2022 , for our full report and corresponding blog posts.

Promotion 122

Promotion SEO Management Branding 122

Orbit Media Studios

MARCH 10, 2024

There you are in the press or on someone’s blog. This will get the attention of the marketers at the brand, thanking them …and giving them the chance to reshare it. Here’s how I thanked Ruth Stevens for including me in a post she wrote for the MarTech blog. Those tips are coming soon. You’ve been mentioned.

PR 104

PR SEO CMO Energy 104

Hubspot Marketing

DECEMBER 2, 2022

What makes a blog post bad? One way to prevent this is by creating an outline for your blog post. How to Write a Blog Post Outline. Outlining Tips from HubSpot Bloggers. Blog Post Outline Example. Blog Post Outline Example. Outlining Tips from HubSpot Bloggers. Table of Contents.

Analytics 145

Analytics Place Management Marketing 145

Marketing Insider Group

JULY 11, 2023

Ask yourself: Do your customers really value your content marketing enough to give up their contact info, email address, or even sign in with their social accounts? From blogs and podcasts to YouTube videos and social media posts, there’s a ton of information out there that won’t cost you a dime. But, it comes at a cost.

Whitepaper 95

Whitepaper Customer eBook Energy 95

Search Engine Land

MARCH 22, 2024

Offering DIY tips and tutorials. Incorporating video marketing. You don’t have to give away your secrets, but give your customers helpful tips on things they can do themselves to save time and money. HVAC companies can provide tips for changing furnace filters. Spotlighting area events and recommendations.

Real Estate 113

Real Estate User-Generated Price SEO 113