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The 12 Sharpest Lessons from Marketing Leaders at Fortune Media, Liquid Death, Oatly & More

Hubspot Marketing

Since marketing Malrt is such a new phenomenon, Sokratov, brand manager for Jeppsons Malrt, feels a lot of freedom to be funny, to be outlandish, to be experimental. (In Otherwise, your founder might just get a little too obsessed with the idea of you publishing ebooks on Amazon as the next best marketing move.

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How to Use LinkedIn Hashtags for Maximum Impact in 2025

SocialPilot

EmailMarketingTips, #CustomerOnboarding) Bottom (Conversion) Push to CTA (ebook, trial, demo) Intent-based or branded hashtags (e.g., No matter you’re running a SaaS brand, managing clients at an agency, or building a personal brand — hashtags still offer one of the few remaining organic growth levers on LinkedIn.

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Overcoming B2B Marketing Challenges with Content Marketing

Calvyn Lee Blog

This covers an extensive range of content types – webinars, eBooks, guides, blog posts, courses etc. Check out this hybrid work policy guide we created for an office management software client during the pandemic. Guide Customers with Educational Content Education content represents another powerful B2B digital marketing tactic.

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A B2B Marketing Manifesto?

Marketing Insider Group

The eBook offers a call to action for all B2B marketers to take a different path from the traditional “tried and true&# marketing practices of old. Share The folks at Velocity Partners think that this is a great (and a scary) time to be a B2B marketer. So they’ve written a manifesto (reg. required) to prove it.

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Scripted Alternatives: 5 Places to Hire Freelance Writers

Rock Content

Scripted is quickly becoming a popular platform for marketers and brand managers to create blog posts, articles, and other marketing materials. This means your account will be expertly managed, and communication will be streamlined between you and your writing team.

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Content Distribution Strategy: Because Even Your Words Need a Good Road Trip

Rock Content

Key elements of content distribution include: Research: Brand managers and marketers need to understand the lay of the land before they can dive right in and get to work. For example, let’s say you’ve just launched a new ebook or course. Active distribution efforts are necessary for content to reach its intended audience.

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Planning & executing social media for global brands

Sprout Social

In Sprout’s free ebook on structuring a social business team for enterprise companies, the dandelion model is featured as a potential global organization. Global brand management on social media can be tricky. This post Planning & executing social media for global brands originally appeared on Sprout Social.