Branding CMO Conversational Marketing Transform 
Martech
DECEMBER 26, 2023
Marketers will improve customer experience in 2024 so brands can remain competitive and demonstrate to customers that they matter. He added, “As retailers increasingly embrace new ways of online and mobile shopping, brands need to bring this luxury brand experience to a broader set of consumers through two-way communication.”
Martech
DECEMBER 29, 2023
Making every order option available for retail shoppers As is the case with customer experience , 2024 will find marketers leveraging AI to create a more robust ecommerce presence. The data will be connected, enabling brands to offer more ways for shoppers to discover and purchase, either digitally or in physical stores. “If
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Martech
AUGUST 18, 2021
To my friend, I imparted the wisdom I’ve acquired over the years from covering marketing technology and digital transformation. Below, Holistic Email Marketing CEO Kath Pay applies some of the same spirit to emails. Tricia Gellman continues as CMO. As Cancel laconically noted , “We back.”. Why we care.
Set Up
SEPTEMBER 26, 2023
The Setup Women in Marketing series highlights the thoughts and advice of prominent marketing brand and agency leaders in companies such as Aflac, Mizuno, Great Clips, Lionsgate, Blackbaud, and Regal Cinemas. The takeaways from these blogs are not only informative, but incredibly insightful for any marketer on their career path.
Duct Tape Marketing
JANUARY 8, 2024
Over 20 years ago, I pivoted from tailoring bespoke, effort-heavy marketing solutions that left me exhausted and my clients less than impressed to embracing a transformative strategy: productized offerings. productized marketing services. Marketing Strategy and Consulting Packages: My personal favorite and expertise.
Unbounce
JULY 14, 2023
Episode 4: AI for Data Geeks [00:00:00] Pete: Hey, marketers! Welcome to Unprompted, a podcast about AI marketing and you. I’m Pete Housley, CMO of Unbounce. Unbounce is the landing page builder with smart features that drives superior conversion rates. Companies are overloaded with marketing technology.
Unbounce
JULY 14, 2023
Episode 4: AI for Data Geeks [00:00:00] Pete: Hey, marketers! Welcome to Unprompted, a podcast about AI marketing and you. I’m Pete Housley, CMO of Unbounce. Unbounce is the landing page builder with smart features that drives superior conversion rates. Companies are overloaded with marketing technology.
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