Martech

JULY 19, 2024

Instead of debating button colors and placements for hours, marketers can now run real-time tests with many options. The need for multiple layers of approval flattens dramatically as templates and programmatic brand guidelines ensure standardization and quality. When marketers approve that strategy, AI executes it.

Traditional Marketing 130

Traditional Marketing Manufacturing Transform Automobile 130

Vertical Response

OCTOBER 13, 2024

Machine learning algorithms analyze customer behavior, allowing AI to significantly enhance email engagement and overall marketing performance. This transformation is not just about automating processes but also about making them more creative and effective.

Email Marketing 52

Email Marketing Transform User-Generated Customer loyalty 52

Martech

DECEMBER 20, 2023

There are a lot of marketing podcasts out there, so how do you know which ones to listen to? Here are 10 — listed in alphabetical order — that cover everything from content from AI to marketing ethics and more. These are some of the questions that Mikhail Myzgin explores in his podcast, “Ethics in Marketing.”

Marketing Ethics 123

Marketing Ethics Copywriting Transform CMO 123

Rock Content

AUGUST 14, 2023

In short, the AI Content Wizard helps you identify content gaps on your website—meaning content opportunities you haven’t yet tapped into —and transforms them into topics aligned with your strategy and audience. How does the AI Content Wizard work? You can check the full article here.

Transform 97

Transform Marketing Ethics SEO User-Generated 97

Customers.ai

OCTOBER 1, 2024

When most people think of advertising, they think of massive campaigns by brands like Nike, Microsoft, or Starbucks. Most of all, those brands pull customers in and leave a lasting impression. If that’s your idea of marketing, as a small business, it can be a bit overwhelming.

Marketing 52

Marketing Marketers Advertisers Advertising 52