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Video Marketing of the Future: How GoPro Ups Your Marketing Game

Adobe Experience Cloud Blog

Author: Dayna Rothman When one real estate firm employee’s daily grind became too saturated with routine, he decided to take matters into his own hands.What did he do to snap out of his routine? Companies can employ engaging, reality-based video marketing tactics to promote their corporate brand and recruit top industry talent.

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How to create local business content that converts

Search Engine Land

Incorporating video marketing. Engaging on forums can be a great way to help people get to know your brand, but tread lightly. Dig deeper: Google to replace perspectives filter with forums filter Position your brand as the expert People prefer to do business with brands they know, like and trust. Managing reviews.

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Twitch marketing: What it is and how brands can do it right

Sprout Social

And slowly but surely, brands are finding fresh ways to get on board with Twitch and engage its rabid user-base. Why does Twitch matter for marketers? Food for thought: according to the most recent Sprout Social Index , live video was cited as a priority for a whopping 56% of brands. How exactly are brands using Twitch?

Gen Z 131
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Real Estate Marketing: A Complete Guide for Agencies & Realtors

Rock Content

Today, staying ahead of the real estate game is about more than making a stellar impression on would-be property owners in person. It’s also about adequately leveraging solid real estate SEO strategies and showing up for would-be clients with genuinely helpful content.

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3 Short-Form Video Trends Online Marketers Should Watch in 2021

Hubspot Marketing

Aside from length, one thing that set short-form videos apart is the trend culture. So, to get on the "For You" page on TikTok — which is equal to the "Explore" page on Instagram — brands must often join in on the fun. Sanders says short-form videos give creators an innovative way to showcase their content. Another benefit?

Gen Z 145
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A Guide to Increasing Video Advertising Engagement 

Bannerflow

Not only does it provide entertainment and value, but video also boosts brand loyalty and conversions. According to research by Wyzowl, 8 6% of marketers already use video as a marketing tool, and 81% reported that videos had led to an immediate increase in sales. What is video engagement?

Gen Z 52
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5 Lead Generation Techniques for Small Businesses in 2019

Adobe Experience Cloud Blog

Video marketing has other benefits beyond distribution and traffic generation. Introduce yourself: You can also use video to introduce your brand. Celebrate your customers: Video testimonials can be huge social proof points. Use video to tell their story. . With over 1.9 Don’t Neglect Traditional Media.