Content Marketing Copywriting Performance Marketing 
Martech
APRIL 1, 2025
Look for agencies with expertise in branding, UX, SEO, copywriting and development. Work with an agency partner If you lack in-house expertise, an agency can help you build a website that aligns with your brand and drives results. When choosing an agency: Review portfolios to ensure relevant industry experience.
Martech
JANUARY 17, 2025
Without these three elements, your sales and marketing teams fail to establish trust and credibility, and they wont win the sale. Unfortunately, data shows that one of every two sales and marketing teams is striking out. Dig deeper: Are these email subject lines deceptive, clever copywriting or bad data at work?
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Hootsuite
OCTOBER 2, 2024
A good guide to freelancer rates in 2024 can be found on the Editorial Freelancers Association website: Graphic design: $47.50–$85/hr Copywriting: $62.50–$100/hr Copy editing: $50–60/hr Translation: $50–70/hr Influencer marketing Working with influencers (aka content creators) is an easy way to expand the reach of your social media campaigns.
Orbit Media Studios
APRIL 30, 2025
Those automations can be trained to promote your brand with little ads and calls to action AI responses arent copywritable, but automations (and any prompts) are intellectual property. And performance marketing doesnt work well without brand marketing. In ChatGPT, any automation can be called anytime with the @ symbol.
Martech
SEPTEMBER 18, 2023
Those are really what bring our sales and marketing teams together. I collaborate with folks like our performance marketer, who’s much more in the campaigns and workflow side. I’m not a copywriter by any means, most salespeople aren’t, but I think that’s where it’s sparking creativity.
Martech
NOVEMBER 10, 2022
Take advantage of these tips and tricks to create quality content that both Google and people will love. What is content automation, and why do you need it? Content marketing automation involves identifying repetitive content marketing tasks and then using relevant tools to automate those tasks.
Martech
MAY 15, 2023
If you need help with CTA samples you can test, language models like ChatGPT or Google’s Bard can be your best new copywriting tools. Yes, but this is another copywriting rule that isn’t absolute. I’ll explain why a few paragraphs down.) Should your CTA include a verb? The verb can be understood.
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