Econsultancy
FEBRUARY 4, 2022
As a result, marketing analytics will continue to grow in importance over the coming years. But with marketing budgets still being limited to a certain degree, what should be prioritised? Bringing marketing analytics tools to the masses. Marketing analytics benefits all.
CXL
JUNE 16, 2022
Recommending additional products or services can help customers solve problems while upping their investment. This will improve customer lifetime value (CLTV), making customer acquisition costs (CAC) healthier. Conversational marketing works because it personalizes the customer experience.
CXL
JUNE 2, 2020
The customer experience is how customers perceive their interactions with your company. Most companies focus on customer acquisition, not providing the best experience. They spend way more money getting the customer in the door than keeping and delighting them. It can’t be delegated to low-ranking marketers.
Expert insights. Personalized for you.
69 
Let's personalize your content