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Homepage Best Practices: 20 Things to Add to Your Homepage Design (and 5 things to remove)

Orbit Media Studios

Remember, the first question of every visitor to every web page is “Am I in the right place?” Include the target keyphrase This is a key place to indicate relevance to search engines, which means using the primary target keyphrase. If you were tempted to write a clever headline, this is the place to use those little gems.

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7 PPC Optimization Strategies that Increase Conversions

Sachs Marketing Group

Effective Copywriting is Key. PPC ads have very little real estate. When Google or any other search engine serves you a promoted search result or PPC ad in its first page, chances are that ad will have a bit more meat to it than most other search results. That is why every word counts.

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8 High-Converting Lead Generation Landing Page Examples to Inspire Yours

Unbounce

Signed, a totally unbiased copywriter.) ckbk is a digital cookbook service that brings the world’s best recipes online, making classic and contemporary cookbook content available to members in one convenient place. They need to clearly see the value on the other side of that “sign me up” button. .

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How to Use Instagram for Business: A Practical Step-by-Step Guide

Hootsuite

Instagram Story Highlights are another way to maximize your profile’s real estate. Place your subject where the grid lines meet to create an interesting photo that’s off-center but still balanced. Borrow inspiration from the best copywriters out there. Promote your account on other channels. Use the rule of thirds.

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25 Home Business Ideas You Can Start Right Now

Neil Patel

Bloggers, life coaches, copywriters, even Etsy owners need help with tasks. Start-up Costs: All you need is a computer or a smartphone and a place you can list. You can help homeowners and real estate agents sell their properties by creating beautiful spaces. Virtual Assistant. Home Staging. Private Tutor.

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8 high-converting lead generation landing page examples to inspire yours

Unbounce

Lead gen landing page best practices How to create a lead gen landing page Lead gen landing page examples SHARE Hayley Mullen Hayley is a former Copywriter on Unbounce’s content team. Signed, a totally unbiased copywriter.) Why do you need a lead gen landing page? Though messaging is indeed very important!

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57 common email marketing mistakes to avoid to boost click rate

Unbounce

Email marketing is exactly what it sounds like: a form of marketing that engages subscribers by delivering promotions and information directly to them through newsletters, product announcements, and other marketing materials. Emails are great for engaging customers at every stage of the buyer journey. Crafting a welcome email ?