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Homepage Best Practices: 20 Things to Add to Your Homepage Design (and 5 things to remove)

Orbit Media Studios

Remember, the first question of every visitor to every web page is “Am I in the right place?” Include the target keyphrase This is a key place to indicate relevance to search engines, which means using the primary target keyphrase. If you were tempted to write a clever headline, this is the place to use those little gems.

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5 Ways to Improve Any Webpage by Adding Specificity

Orbit Media Studios

We all want our websites to communicate quickly and clearly, helping our visitors know if they’re in the right place. Here are X places you can be more specific and make a better page. The visitor may already know they’re in the right place. A relevant and specific image tells them that they’re in the right place.

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LinkedIn SEO guide: Optimizing your profile for more connections, better leads

Search Engine Land

It’s also more than just a place to list your credentials, add a little blurb about yourself and hope someone is intrigued enough to network with or hire you. That’s why I put all of the LinkedIn SEO best practices to the test and applied my own expertise around conversion copywriting, sales funnels, and conversion optimization.

SEO 118
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SEO is alive and kicking in 2023 – and beyond

Search Engine Land

SEO copywriting" with 178%. Over the years there have been many attempts to use simple language in place of SEO. With AI all over the place, will SEO still matter? I was surprised to find SEO among them, including: "Technical SEO" with a growth of 184%. SEO specialist" with 146%. Thus, SEO tasks are often mislabeled.

SEO 101
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How to Make Money as a Freelance Social Media Manager

Hootsuite

Copywriting. Copywriting. Social media management requires creating lots of captions, so copywriting is key. Freelance social media managers should be good at copywriting and editing, as the most effective social media posts are short, snappy, and witty. Creating and managing content calendars. Analytics and reporting.

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7 PPC Optimization Strategies that Increase Conversions

Sachs Marketing Group

Effective Copywriting is Key. PPC ads have very little real estate. They can ensure that your budget is allocated effectively among high-traffic, low-conversion and low-traffic, high-conversion keywords, without springing the budget. . That is why every word counts.

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8 High-Converting Lead Generation Landing Page Examples to Inspire Yours

Unbounce

Signed, a totally unbiased copywriter.) ckbk is a digital cookbook service that brings the world’s best recipes online, making classic and contemporary cookbook content available to members in one convenient place. A valuable offer, relevant messaging, clear CTA, and a little design flare is a solid place to start.

eCommerce 145