Search Engine Land

APRIL 12, 2023

LinkedIn is a powerful search engine capable of generating targeted, substantial traffic to your profile. It’s also more than just a place to list your credentials, add a little blurb about yourself and hope someone is intrigued enough to network with or hire you. Let’s get into it, shall we?

SEO 118

SEO Copywriting User-Generated Real Estate 118

Unbounce

MAY 13, 2024

Why landing pages are the best place to run A/B tests What elements can you A/B test on landing pages? Customer touchpoints throughout the user journey (the how) Alongside the messaging itself is how the messaging is presented. These are the places you want to nail over time. TABLE OF CONTENTS What should you A/B test?

Price 105

Price eCommerce User-Generated Copywriting 105

Orbit Media Studios

JANUARY 31, 2023

Remember, the first question of every visitor to every web page is “Am I in the right place?” Include the target keyphrase This is a key place to indicate relevance to search engines, which means using the primary target keyphrase. If you were tempted to write a clever headline, this is the place to use those little gems.

Copywriting 140

Copywriting Real Estate User-Generated Analytics 140

Buffer Marketing

APRIL 24, 2024

Organic social media is all the freely posted content that any user can post to social networks. That consistent presence is what builds loyalty and helps you generate revenue, as in the case study of Contour Cube. What is organic social media? What is paid social media?

User-Generated 107

User-Generated Health Social Media Marketing Thought Leadership 107

Hootsuite

JANUARY 10, 2024

AI marketing software can help draft content, generate SEO-friendly social captions, repurpose a blog post into a video, suggest an ad strategy, and so much more. Craft perfect posts in seconds OwlyWriter AI instantly generates captions and content ideas for every social media network. It’s seriously easy.

Price 100

Price User-Generated Copywriting Marketing 100

Orbit Media Studios

FEBRUARY 26, 2024

The process of building a search-friendly site affects the navigation, the inventory of pages, the copywriting and even the programming. Copywriting indicates relevance for the target phrases. Lead generation is really the overall goal, not a specific requirement. Anything times zero is zero. This is why WordPress exists.

Copywriting 71

Copywriting Law CRM User-Generated 71

Pam Didner

JANUARY 18, 2023

However, there’s been a lot of talk about whether or not tools like these pose a threat to a variety of different jobs, such as the livelihoods of programmers, copywriters, or even customer support associates. GPT stands for Generative Pre-trained Transformer. ChatGPT gained more than 1M users in less than a month. (In

Copywriting 80

Copywriting Key Performance Indicator Transform User-Generated 80

Buffer Marketing

NOVEMBER 30, 2023

  Source 💡 Create generic content but focus on content that will help you grow.    Try new features as soon as they are released When a social media platform introduces new features, they often promote them to encourage users to try them.   How did I grow so fast?   Ready, Steady, LinkedIn!

Copywriting 122

Copywriting User-Generated Promotion Advertising 122

Digital Marketer

DECEMBER 21, 2023

Whether it is using ChatGPT for generating ideas or Jasper for your captions, AI is here to stay. Well, sophisticated AI algorithms can help businesses fine-tune their interactions with users. All these pointers allow you to deliver hyper-personalized content, product recommendations, and user experiences. So, how does it work?

Law 91

Law Digital Marketing User-Generated Copywriting 91

Unbounce

AUGUST 9, 2023

That way, the page can be completely focused on your campaign goal—generating leads, selling a product, or whatever else you’re trying to do. Whatever the intent of your landing page—lead generation, sales, or otherwise—it should correlate with what customers expect to see based on their search and decision to click.

Copywriting 98

Copywriting User-Generated eBook Customer Journey 98

Hootsuite

MAY 1, 2023

Improved brand safety: With a social media workflow in place, you can be sure that the right people on your team check every piece of content against your brand and compliance guidelines before approving it for publication. Copywriting: Writing captions or campaign slogans. This includes copywriting and graphic design.

Copywriting 135

Copywriting Social Media Marketing Management User-Generated 135

Unbounce

MAY 4, 2023

John Oliver is talkin’ about AI-generated images in Midjourney. Search giants like Microsoft and Google have been particularly interested in generative AI , which is AI capable of creating text or images. Not long after, OpenAI launched GPT-3, a language model capable of generating human-like text responses to prompts.

User-Generated 128

User-Generated Marketing Marketers Copywriting 128

Hubspot Marketing

OCTOBER 25, 2023

In this blog post, we’ll discuss some vital copywriting lessons you should apply to your CTAs to drive traffic, generate more leads, and convert users into customers. For instance, you can place the word “finally” at the sentence's beginning, middle, or end. What is a call-to-action?

Whitepaper 113

Whitepaper Copywriting User-Generated PR 113

Marketing Insider Group

FEBRUARY 1, 2021

Individual users and businesses are becoming increasingly dependent on the internet as a research portal. To attract ideal leads to your business, you must place your customer’s needs, wants, and interests at the center of your sales and marketing campaigns. In 2019, 90% of all U.S. Source: Pew Research. What is B2B Buyer Intent Data?

Copywriting 143

Copywriting User-Generated Marketing Marketers 143

Hubspot Marketing

JUNE 23, 2023

10 Email Copywriting Tips for Writing Better Marketing Emails We'll start with copywriting tips for better subject lines, followed by copywriting tips for the bodies of your emails. In other words, keep the value for the user top-of-mind. Prioritize clarity, and only then think about "catchiness." Probably not.

Copywriting 140

Copywriting Email Marketing Entertainment Marketing 140

Exposure Ninja

JUNE 23, 2022

But, what’s great about this is that you have the chance to reach a wider audience and connect with them in places they’re spending their time, whether that’s via their emails , the questions they type into Google search , or when they’re spending time on social media. Free Copywriting Courses.

Digital Marketing 98

Digital Marketing Copywriting eBook Marketing 98

Hubspot Marketing

DECEMBER 12, 2023

As an experienced email marketer or a creative copywriter? So now you can transform a generic prompt — " Write a blog post about five common marketing mistakes in the IT industry " — into an AI-ready masterpiece: " Act as a seasoned marketing blogger. Latency is so important in chatbots because it dictates the entire user experience.

Transform 98

Transform User-Generated Marketing Marketers 98

Search Engine Land

JANUARY 30, 2024

Improve your site’s user experience (UX) UX and SEO have been talked about for years and are intrinsically linked, but many sites still haven’t spent time improving UX. You can, and should, test your site’s user experience from an unbiased source. You might know the nuances of your site and sales funnel, but your users do not.

SEO 112

SEO Transform Copywriting Law 112

Hubspot Marketing

JUNE 19, 2023

At this point in time, it's becoming quite obvious that generative AI isn't going anywhere. But, there are a variety of factors to consider, including the types of content they specialize in, versatility in generating different pieces of content, UX, and price. Key features: Generate topic ideas and outlines. Source Copy.ai

Price 106

Price User-Generated SEO Copywriting 106

Hootsuite

MARCH 27, 2024

Boosted posts are the easiest and most user-friendly way to start advertising on social platforms. You don’t need any extra design, copywriting, or strategy skills beyond what you used to create the organic content for a boosted post, vs ad tools that work best with additional expertise. Try it for free. See it in action.

Advertising 108

Advertising Advertisers Thought Leadership User-Generated 108

Hootsuite

MAY 29, 2023

Craft perfect posts in seconds OwlyWriter AI instantly generates captions and content ideas for every social media network. AI in social media refers to artificial intelligence tools and services designed to help users save time, increase engagement, and stand out on social media platforms. It’s seriously easy.

User-Generated 72

User-Generated Copywriting Non-Profit Social Media Marketing 72

Search Engine Land

NOVEMBER 10, 2022

Luckily, content research and automation tools help you cover and fast-track your entire content creation journey—all in one place. By optimizing content pieces for search, SEOs and content marketers generate a steady flow of traffic to their websites. They cover various search intents to help users move down the search funnel.

Copywriting 87

Copywriting SEO User-Generated Content Marketing 87

Rock Content

MAY 3, 2024

As I dive further into the “content production” space, a few things become clear: consistency is vital to achieving results, what is interesting and relevant to users changes often, and exploring new themes is extremely challenging. It’s no surprise that content generated through AI lacks originality and your brand essence.

User-Generated 68

User-Generated SEO Copywriting Entertainment 68

Orbit Media Studios

NOVEMBER 16, 2023

It makes sense: The longer users stay on your page before going back to the SEPR, the more obvious it is for Google that your information is relevant and, thus, worth ranking higher. The only catch: They will only work if your content 100% meets user search intent. Why make it challenging for users from the very beginning?

User-Generated 84

User-Generated SEO Copywriting Place 84

Hubspot Marketing

FEBRUARY 21, 2024

After all, getting your target audience to your site and converting them is the whole point of having a website in the first place. SEO fundamentals Image Source As I mentioned earlier, much of what I do as a copywriter focuses on optimizing my writing for SEO. Sure, I focus on creating conversion-focused site maps and website copy.

SEO 109

SEO Copywriting Thought Leadership Energy 109

Martech

FEBRUARY 7, 2022

Such systems aren’t just for the creative folks with copywriting, wordsmithing, and video-making skills. Websites are far more than just places to host content, solicit personal information, and collect data. Since there is this considerable leeway in using the web channel, it makes a great place to try things out.

Customer Journey 93

Customer Journey Copywriting Marketing Marketers 93

Martech

NOVEMBER 10, 2022

Luckily, content research and automation tools help you cover and fast-track your entire content creation journey—all in one place. By optimizing content pieces for search, SEOs and content marketers generate a steady flow of traffic to their websites. They cover various search intents to help users move down the search funnel.

Copywriting 78

Copywriting SEO User-Generated Content Marketing 78

Animalz blog

MAY 15, 2023

You and I are at the dawn of a new era in content marketing: the age of generative AI. How much should we rely on AI-generated content? Armed with this knowledge, you can develop a thoughtful approach to AI-generated content that leverages the strengths of both humans and machines. What are the risks and benefits?

Content Marketing 127

Content Marketing Thought Leadership User-Generated SEO 127

Search Engine Land

MARCH 12, 2024

Earlier this year, Google announced the expansion of its Gemini generative AI model to support more products, including ad campaigns such as Search and Performance Max. All you need to start is your website URL and Google AI will help you create optimized Search campaigns by generating relevant ad content, including creatives and keywords.”

User-Generated 122

User-Generated Advertising Advertisers Logistics 122

Rock Content

OCTOBER 12, 2023

Plus, most social media users follow at least one brand in addition to their friends and family. Then, LinkedIn could be a solid place to meet new clients. Meanwhile, Instagram is all about visuals, YouTube is the place to be for videos, and so on. Invite followers to participate in contests or create user-generated content.

Social Media Marketing 74

Social Media Marketing Copywriting User-Generated Marketing 74

Orbit Media Studios

AUGUST 16, 2023

Our new outline could be used by a human conversion copywriter/SEO to write a new page. Looking at my new AI-generated persona, I knew, based on some general research, that it’s missing a few things: ride-share opportunities for smaller payloads, insurance and risk management and geo-political considerations. Is it accurate?

SEO 69

SEO Copywriting User-Generated CMO 69

Hubspot Marketing

OCTOBER 24, 2023

However, the same research reveals that 96% of marketers still adjust AI-generated outputs — indicating that it's still far from perfect. Personalize User Experience Machine learning models can analyze user behavior and historical data to predict customer preferences. billion in the first quarter, compared with $116.4

User-Generated 109

User-Generated Price Retail Marketing 109

Customers.ai

DECEMBER 12, 2023

After all, technology changes fast, user expectations change fast, and those who don’t adapt, won’t succeed. Its user-friendly interface ensures beginners can swiftly set up and customize their digital storefronts while at the same time simplifying inventory management, order processing, and payment transactions.

eCommerce 120

eCommerce PR User-Generated Marketing 120

Orbit Media Studios

NOVEMBER 16, 2022

And 60% of job candidates choose a place to work based on their beliefs and values. Here they are on a little About page design template so we can see them all in one place. The About page is an excellent place for a video , which is basically an 8-minute documentary about the brand. The message is clear. Add visuals.

Transform 128

Transform Thought Leadership Copywriting Analytics 128

Customers.ai

FEBRUARY 20, 2024

In fact, according to Emailmonday, for every $1 spent on email marketing, a return of $38 is generated on average. MailChimp: Email Newsletter Tool MailChimp is one of the most popular email marketing platforms due to its ease of use and ability to create great-looking emails with a drag-and-drop user interface.

Email Marketing 73

Email Marketing CRM User-Generated eCommerce 73

Rock Content

SEPTEMBER 16, 2023

Nowadays, you can generate visits to a website without spending any money on ads or buying email lists — that’s what we call organic traffic. What Other Types of Traffic Can You Generate? How To Scale Your Content Production In 10 Steps Relevance Google clearly labels paid advertising, so users know when a result is an ad.

User-Generated 80

User-Generated Transform SEO Digital Marketing 80

Lynton Web

MAY 3, 2023

When it comes to building strong SEO to attract users to your site, the rules for best practices change frequently. Search engines are the greatest generator of website traffic, with studies reporting that 53% of all web traffic comes from organic search results. Here are some tips to improve your copywriting for SEO.

SEO 98

SEO Inbound Marketing Copywriting User-Generated 98