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Trigger-Based Email Marketing: A Step-by-Step Playbook to Accelerating ROI

Customers.ai

In this playbook, were breaking it all down – the must-have triggers for ecommerce, how to build email workflows that actually convert, and the tools to make it all happen. For ecommerce brands, the possibilities are endless. Abandoned Cart Emails In our opinion, this ones the MVP of ecommerce emails. Lets do it.

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How to use landing page sales funnels to convert more visitors

Unbounce

Content downloads : Offering ebooks, whitepapers, and other resources. This is also where an ecommerce funnel would push for the purchase to be completed. Product promotion : Highlighting specific products or services. Event registration: Driving sign-ups for webinars, workshops, and events.

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How Social Media Impacts Business: Real Examples & Insights

SocialPilot

Drive Website Traffic That Actually Converts Social media is a powerful tool for driving targeted traffic to your website, whether it’s a homepage, landing page, or eCommerce store. LinkedIn provides a professional network where you can build trust through content marketing (articles, whitepapers, case studies).

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Unlock Email Campaign Potential: Proven Strategies for 2025

Litmus

You never know when an email client or CRM changes support for something unexpectedly. One of the most common and effective automated emails from eCommerce brands is abandoned cart emails. Source: Really Good Emails In your email marketing plan, make a note of when to check on the email and refresh the content.

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10 Best Social Media Platforms for Businesses in 2025

SocialPilot

Turn blog posts, webinars, or whitepapers into short carousels, quotes, or quick how-to updates. It’s especially strong for eCommerce, lifestyle brands, creators, bloggers, travel businesses, and service providers in niches like health, food, decor, and fashion. Posts from personal profiles often perform better than company pages.

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Building Your MarTech Stack Into an Ecosystem

Adobe Experience Cloud Blog

I once downloaded a report about the CRM landscape without realizing that all 40 vendors listed in the report had sponsored it. These platforms typically fall into one of five categories: data management, marketing automation , CRM, ecommerce, and analytics. The Current Vendor Process. I’m not passing judgment on the process.

Transform 134
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Demand Generation vs. Lead Generation: Integrating To Drive Growth

CXL

Take Omnisend , an email marketing, SMS, and automation platform for ecommerce sellers. More direct approaches, such as live events and direct mail, also fall under the lead generation umbrella, though marketers today often rely on types of content like: Ebooks; Guides; Webinar access; Free tools; Email newsletters; Checklists; Whitepapers.