On24- CMO Confessions

APRIL 22, 2021

Today’s CMO Confessions features Pierre Custeau, Senior Vice President of Product at MRP. It’s Pierre Custeau, Senior Vice President of Product at MRP Prelytix. Pierre has spent his entire career building products, and a lot of his career has been spent building products for marketers. Pierre, thanks for coming on.

CMO 52

CMO CRM Transform Customer 52

Martech

MAY 3, 2024

Flexible meeting allocation with weighted rotation option What’s new: HubSpot now enables weighted rotation settings for meetings booked from within the CRM, allowing customized distribution of meetings among team members. AI-powered deal prioritization with predictive deal scoring.

Transform 112

Transform Succession Management Management Communications 112

Litmus

DECEMBER 18, 2023

Kristin Naragon, Director of Product Marketing at Adobe Campaign , agrees that email needs to de-silo. When speaking about larger companies, the most effective argument I have seen is by couching the larger budget need in terms of a large-scale CRM marketing transformation,” he says.

Email Marketing 106

Email Marketing Transform Health Marketing 106

Sprout Social

JUNE 26, 2023

Compare customer ratings: Gather feedback to evaluate the customer’s experience with your product and customer service. This creates more opportunities for brands to create deeper customer connections and build product loyalty. Analyze each touchpoint to evaluate its strengths, weaknesses, and areas of improvement.

Customer Journey 119

Customer Journey Customer Transform Retail 119

Martech

JULY 25, 2022

CRM has been the default system to manage customers and customer data, primarily with the lens of an internal sales process and management. Many providers see these market shifts as an opportunity to broaden their product visions. Customer Relationship Management (CRM) platforms. Sales Engagement platforms.

CRM 105

CRM User-Generated Marketing Automation Platform Management 105

Martech

FEBRUARY 22, 2022

And data from Pointillist suggests that digital transformation of tools and strategies remains one of the top CX priorities for brands. Realistic expectations about products or services. CSAT surveys measure customers’ satisfaction with the product or service they receive from you. Sales being transparent about pricing.

Customer 140

Customer Customer Journey Customer Acquisition CRM 140

Moz

JANUARY 16, 2019

Recurring paid writers contributed the bulk of the TOFU content, which would free Zach up to focus more on MOFU use cases and case studies to help visitors understand how to get the most out of their product set (from the in-house person who knows it best). Instead, their intern would take the frontlines. It’s not that they didn’t care.

Promotion 57

Promotion Transform Logistics Manufacturing 57