Rock Content

AUGUST 22, 2019

Many HR managers consider reducing time to productivity to be a priority. If a company doesn’t have a positive or efficient onboarding process, they’re likely to suffer from lower levels of productivity and engagement from their workforce.

Transform 40

Transform Communications Succession Management Management 40

Duct Tape Marketing

OCTOBER 8, 2023

The key to successfully managing this type of schedule? Having excellent project management skills and being able to prioritize tasks effectively across all your clients’ projects. One major trend to note involves digital transformation.

CMO 73

CMO Price Transform Marketing Strategy 73

Martech

APRIL 1, 2024

However, traditional methods of measuring event success often fall short. Enter event-led growth (ELG) — a transformative strategy focused on win rates rather than mere attendance. When events are focused on win rate among the attendees, it transforms the event planning process from the start.

Transform 108

Transform CMO Food Succession Management 108

Martech

FEBRUARY 27, 2024

AI is going to completely transform marketing. It is the enabling technology that will give us the ability to manage, analyze, and act upon the customer data we’ve collected to truly personalize and enhance the customer experience and journey. Those in the first category are likely to be standalone single purpose products.

Transform 110

Transform CMO User-Generated Customer loyalty 110

Martech

MAY 3, 2024

The introduction of weighted rotations in meeting schedules ensures that every interaction is as productive and efficient as possible, making it easier to manage team dynamics and workload distribution. How it helps you Customer success managers (CSMs) often waste time navigating through various tools to find essential information.

Transform 121

Transform Succession Management Management Communications 121

On24- CMO Confessions

APRIL 22, 2021

Today’s CMO Confessions features Pierre Custeau, Senior Vice President of Product at MRP. It’s Pierre Custeau, Senior Vice President of Product at MRP Prelytix. Pierre has spent his entire career building products, and a lot of his career has been spent building products for marketers. Pierre, thanks for coming on.

CMO 52

CMO CRM Transform Customer 52

Litmus

DECEMBER 18, 2023

Kristin Naragon, Director of Product Marketing at Adobe Campaign , agrees that email needs to de-silo. When speaking about larger companies, the most effective argument I have seen is by couching the larger budget need in terms of a large-scale CRM marketing transformation,” he says.

Email Marketing 106

Email Marketing Transform Health Marketing 106

Sprout Social

JUNE 26, 2023

Compare customer ratings: Gather feedback to evaluate the customer’s experience with your product and customer service. This creates more opportunities for brands to create deeper customer connections and build product loyalty. Analyze each touchpoint to evaluate its strengths, weaknesses, and areas of improvement.

Customer Journey 120

Customer Journey Customer Transform Retail 120

Use Insider

JULY 28, 2023

Several departments can be involved in the development of the brand’s omnichannel strategy development, but the main ones involved are usually: Marketing Sales Product Customer support Feedback from these departments can help you better understand how to curate your ideal customer experience. What is multichannel retailing?

Retail 98

Retail Shoppers Manufacturing Transform 98

Hubspot Marketing

JUNE 20, 2022

With so many moving pieces necessary for creating a content workflow, managing the process becomes a top priority. Content Workflow Management. To successfully manage your workflow, start by outlining the processes, people, and tools involved in the content creation process. Increase In Productivity.

Management 117

Management Copywriting Transform Succession Management 117

Martech

FEBRUARY 22, 2022

And data from Pointillist suggests that digital transformation of tools and strategies remains one of the top CX priorities for brands. Realistic expectations about products or services. CSAT surveys measure customers’ satisfaction with the product or service they receive from you. Sales being transparent about pricing.

Customer 143

Customer Customer Journey Customer Acquisition CRM 143

Martech

JULY 25, 2022

Many providers see these market shifts as an opportunity to broaden their product visions. Focused on solving the huge sales productivity challenge, sales engagement platforms work alongside existing CRM and email systems to streamline the ways sales communicates with prospects (email to voice to social, for example).

CRM 110

CRM User-Generated Marketing Automation Platform Customer Journey 110

Moz

JANUARY 16, 2019

Recurring paid writers contributed the bulk of the TOFU content, which would free Zach up to focus more on MOFU use cases and case studies to help visitors understand how to get the most out of their product set (from the in-house person who knows it best). Instead, their intern would take the frontlines. It’s not that they didn’t care.

Promotion 57

Promotion Transform Logistics Manufacturing 57

Martech

MARCH 4, 2022

Digital transformation is the process of transitioning an organization’s operations to completely digital systems to better meet brand and customer needs. Businesses have been forced to embrace digital transformation efforts and learn how to deliver value to customers who can only be reached online. Why we care.

Transform 104

Transform Customer Journey Finance User-Generated 104