AI-powered martech news and releases: January 16
Martech
JANUARY 16, 2025
The problem for any company creating these generative AI systems is the more people use them, the more it costs. Consider: OpenAI’s ChatGPT has more than 300 million weekly active users more than any other pure GenAI company. PlayMaker launched as a platform to manage and optimize sponsorships in sports and entertainment.
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