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Scripted Alternatives: 5 Places to Hire Freelance Writers

Rock Content

Content marketing plays an integral role in lead generation, branding, and product marketing. It’s no wonder so many business owners, marketers, and brand owners pay top dollar to outsource their content creation. Contently does, however, offer high-quality account management services.

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5 Steps to Market to a New Vertical

Adobe Experience Cloud Blog

Higher education. Marketing to a new vertical is no easy feat. Rather than dedicating all their resources into broad-based marketing, many organizations are adopting a vertical approach. Start by understanding the market of the segment or vertical you’re trying to penetrate and its nuances. Healthcare. Manufacturing.

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Content Marketing-driven Lead Generation Ideas

Scoop.it!

One good tip from us is to use a nice cover for your ebook or case study. Writing blogs is a great example of that – managers often decide to revisit their content strategy once they are done with content consolidation or are looking for new topics for their blog. Write more blogs. Write more blogs.

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Strategies For Successful Product Launches

Duct Tape Marketing

Strategies For Successful Product Launches written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mary Sheehan In this episode of the Duct Tape Marketing Podcast , I interview Mary Sheehan. Key Takeaway: Timing is crucial in product launches, especially in companies with diverse teams.

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8 Amazing Demand Generation Strategies to Boost Your Market Share

Sprout Social

The initial focus is on lead generation instead of education. It’s all about educating your prospects first by showing them there is a challenge that exists and then you explain how your product can solve that problem. Create a Product Need. Show Your Product Market Fit. dEMkCctEWE.

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How to Write an SEO-Focused Content Brief Your Writers Will Love

Moz

Posted by KameronJenkins Tell me if this sounds familiar: As an SEO Manager, you’re responsible for growing your company’s organic search traffic. Typically, content briefs are written by someone in an adjacent field — like demand generation, product marketing, or SEO — when they need something specific. The problem?

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From pixels to profits: How to sell digital products online

Unbounce

When you look at it from the ecommerce angle, there’s another fundamental difference between these two types of products. Selling physical products involves a whole host of responsibilities including inventory management, shipping, handling, and the occasional wrestling match with bubble wrap.

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