CXL

MAY 27, 2022

In this article, you’ll learn about how a demand generation manager benefits an organization and which qualities they need to fuel your sales pipeline. What is a demand generation manager and why do they matter? The role of a demand generation manager (DGM) is to manage the team and the campaigns that create awareness and interest.

Management 79

Management User-Generated CRM Inbound Marketing 79

Adobe Experience Cloud Blog

DECEMBER 7, 2009

Here are 16 must-read B2B marketing strategy ebooks to help you stay current on best practices, techniques and tools. This B2B email marketing strategy ebook from Marketo offers insight on how to nurture leads successfully through email marketing. Increasing the Response to Your Email Marketing. Social Web Analytics.

eBook 115

eBook Marketing Strategy Whitepaper PR 115

Hubspot Marketing

APRIL 2, 2024

Hongda's management team knew that appealing to foreigners was paramount to their success as a China-based company, and they were happy to progress with HubSpot to generate more leads. Net4energy aims to inspire and educate users with guides, ebooks, and helpful content. Hongda Service 's B2B website redesign.

Energy 98

Energy User-Generated B2C eBook 98

Marketing Insider Group

JULY 11, 2023

Quick Takeaways Paid content, also known as gated content, is basically any form of content on the internet that you have to pay to access Customers are already managing 85% of their buying relationship without talking to a human, making high-quality content more important than ever The average B2B decision maker consumes 11.4

Whitepaper 95

Whitepaper Customer eBook Energy 95

AWeber

APRIL 17, 2024

4 - It frees up your time As a realtor, your life is a busy one, and you need a way to manage your relationships with your clients while also having time to go on house tours, attend settlements, and so on. With that information, you can send emails specific to each group to further educate them in their buyer or seller journey.

Real Estate 79

Real Estate Email Marketing Education Marketing 79

Search Engine Land

MAY 12, 2023

You can add any type of content you’ve created to your resource library, including gated and ungated content like: Blogs and articles Guides Ebooks Reports White papers Podcast episodes Videos Webinars Courses Tools Templates Why do you need a resource center on your website? Kareo Kareo creates software for managing medical practices.

Whitepaper 93

Whitepaper eBook SEO Education 93

Scoop.it!

FEBRUARY 22, 2024

We’re talking blogs, eBooks, guides, whitepapers, case studies, webinars – the works. The objective is to position yourself as an education station for all audiences. Ebooks help condense and package your thoughts nicely. Build yourself an extensive content library. Webinars make learning interactive.

Content Marketing 78

Content Marketing Whitepaper Thought Leadership eBook 78

Martech

SEPTEMBER 28, 2023

Blog posts, eBooks, email and social post copy, and visual assets like images and videos are available with the push of a few keys on your keyboard. Eventually, this will expand into entertainment, education, healthcare, retail and more. True or false: ChatGPT can’t write in my brand voice? Get MarTech! In your inbox.

User-Generated 124

User-Generated Copywriting Marketing Automation Platform eBook 124

Rock Content

OCTOBER 30, 2020

Attractive to users and full of advantages for managers, interactive content is already used by about 62% of digital marketers, according to a study by DemandGen. As you know, you need to educate the lead in order to drive it to the bottom of the funnel, and interactive materials are more effective than static ones in this regard.

User-Generated 131

User-Generated eBook Education Whitepaper 131

AWeber

AUGUST 8, 2023

Typically, a digital product may be a piece of media like an eBook. If you think it sounds niche, consider this: Amazon sells approximately half a billion eBooks per year. Online courses, training videos, webinars, eBooks, music, PDFs, digital art, widgets, and apps. What are examples of digital products? Subscription?

Product 89

Product eBook Price User-Generated 89

Martech

DECEMBER 6, 2023

As marketers, we often work with a mix of text and visuals — social posts, ebooks, blog posts, email campaigns, white papers, landing pages and paid advertising. DALL-E 3 : One of the best image creation tools, it can manage adding text to images and now lives within the ChatGPT interface. Get MarTech! In your inbox.

Whitepaper 91

Whitepaper eBook Advertising Advertisers 91

Hubspot Marketing

JANUARY 13, 2023

This can be an ebook , a course, or a template. HubSpot Ebook Templates. Maybe a person fills out a form to download an educational piece of content. Content: While the download of a coupon shows an individual has a direct interest in your product or service, content (like an educational ebook or webinar) does not.

User-Generated 145

User-Generated eBook Inbound Marketing Promotion 145

CXL

MAY 27, 2022

While your competitors pump out gated ebooks and “state of the industry” lead magnets that generate low-to-no intent MQLs, tap into existing demand to build a pipeline of high intent leads. monday.com produced a series of YouTube videos that outline specific features of their work management system and show them in a real-life scenario.

Thought Leadership 89

Thought Leadership Whitepaper eBook User-Generated 89

Rock Content

APRIL 24, 2023

Scripted is quickly becoming a popular platform for marketers and brand managers to create blog posts, articles, and other marketing materials. While it sounds easy to find writers, it can be difficult for content managers to narrow the search for a competent writer. million writers to choose from.

Place 74

Place Whitepaper Finance Price 74

AWeber

NOVEMBER 22, 2023

We recommend choosing one of each: Email marketing software Landing page software Design tools AI writing assistant Social media management software (to schedule your posts in advance) Referral software Additional tools for specialized marketing such as podcasting, video or audio productions, etc. Turn it into a PDF that people can download.

eBook 97

eBook Marketing Plan Influencer Marketing Marketing 97

Martech

APRIL 3, 2023

She’s chief content officer for Marketing Profs, the marketing training and education company with more than 600,000 subscribers.

Content Marketing 106

Content Marketing Transform CMO Marketing 106

Neil Patel

SEPTEMBER 17, 2021

As Instagram puts it: “The Creator Account on Instagram gives you a set of tools that makes it easier to control your online presence, understand your growth and manage your messages.” Creator Studio comes with: Professional Dashboard : See your content performance and see educational content shared by Instagram.

Customer loyalty 145

Customer loyalty User-Generated Education Marketing 145

Adobe Experience Cloud Blog

AUGUST 4, 2014

As we discuss in our new ebook, Enrollment, Engagement, Donation: How Higher Education Can Improve its Grades with Marketing Automation , schools are now using marketing automation to attract and recruit new students, personally engage current students, and maintain the loyalty of alumni. Check out our ebook below!

Inbound Marketing 129

Inbound Marketing eBook Thought Leadership Education 129

Hubspot Marketing

APRIL 21, 2022

However, content mapping with the audience in mind can help you put together a strategy in a more manageable way. This can take the form of insightful blog posts, webinars, ebooks, or social media posts that give information to solve initial concerns and slowly familiarize prospects with how your product can help them.

Price 144

Price CRM Marketing Marketers 144

Marketing Insider Group

NOVEMBER 23, 2023

But even for direct response businesses, I would think you would want to educate your consumers early in the buying journey. Bryan Del Monte , Managing Director of Clickafy Media Group, makes an excellent point about understanding what exactly content marketing is and isn’t. How about premium content like ebooks? Once a week?

Content Marketing 88

Content Marketing Marketing Marketers Transform 88

Lynton Web

FEBRUARY 9, 2022

A demand generation strategy may include high-level blog posts, and free ebooks, reports or guides. A lead generation strategy uses more in-depth gated content (ebooks, guides or reports) to gather leads. Providing free educational materials will engage your audience, increase shareability and boost sales enablement.

eBook 52

eBook Education Marketing Plan Digital Marketing 52

Hubspot Marketing

MARCH 21, 2018

Whether you're running a personal blog as a hobby, or managing the official blog on your company's website, monetizing your work is entirely possible -- it just takes a good amount of time and effort. When these visitors read enough blog posts, you can entice them to download eBooks, tools, and calculators that will turn them into leads.

Affiliate Marketing 127

Affiliate Marketing Copywriting eBook eCommerce 127

Rock Content

NOVEMBER 24, 2020

Through blog posts, ebooks, and several other formats, you can deliver the right message to educate the public about your brand and solutions. The production of content also facilitates the entry into new markets, since it represents an efficient way to educate new consumers about your brand and the solutions you offer.

Marketing Strategy 128

Marketing Strategy Content Marketing Marketing Marketers 128

Marketing Insider Group

APRIL 6, 2021

To retain customers, you should publish quality content consistently, create a smooth onboarding process, educate your audience, and focus on making things as convenient as possible for them. You can also create other types of content consistently like ebooks, guides, demos, podcasts, videos, or vlogs (video blogs).

Content Marketing 134

Content Marketing Customer Marketing Marketers 134

Adobe Experience Cloud Blog

OCTOBER 9, 2013

It’s simple: the client wasn’t interested in educating its team members. What does education mean? Education is bigger than than the ability to “use” a marketing automation platform. Your company must have established a continuing education program, to accommodate new information/best practices as they emerge.

New Markets 134

New Markets Marketing Automation Platform Education Thought Leadership 134

AWeber

OCTOBER 24, 2023

7: Publish an ebook Publishing an ebook allows you to help more people with your expertise. Business plan templates: GrowThink Email and landing page software: AWeber Examples of package pricing: Paperbell Social media management software: Sprout Social , Hootsuite , Buffer Graphics tool (great for non-graphics people!):

Non-Profit 84

Non-Profit Transform Price Health 84

Rock Content

MAY 25, 2020

With so many interactive content types, such as calculators , contests, quizzes, and ebooks , there is one with some differentials: the interactive map. If your company works, for example, in the field of Education, an interactive map could show the Education index of countries or even states and cities.

User-Generated 91

User-Generated eBook Education Digital Marketing 91

Litmus

NOVEMBER 19, 2020

November’s Litmus Live Day provided insights on not only selecting the platform that best fits your needs but also real-world perspectives on organizing project work and documentation, identifying the “why” to move platforms, and helpful tips on managing questions and ideas. Creating a successful business case.

Marketing Automation Platform 68

Marketing Automation Platform New Technology eBook Education 68

Duct Tape Marketing

JANUARY 19, 2022

More About The Certified Marketing Manager Program Powered By Duct Tape Marketing: Check it out here. That's what people call it, but we're, we're really talking about content management so what if instead of creating blog posts, you used the blogging tool. It's an essential for any current or aspiring social media managers.

eCommerce 98

eCommerce Retail eBook Management 98

Adobe Experience Cloud Blog

FEBRUARY 15, 2017

Higher education. These roles span different functions—segment marketing managers, solution consultants, and account executives—and they are tasked with different areas of market research to establish the breadth and depth of the segment—from perusing analyst reports to staying on top of emerging trends. Healthcare. Manufacturing.

Thought Leadership 132

Thought Leadership Manufacturing Marketing Marketers 132

Marketing Insider Group

DECEMBER 3, 2020

However, this isn’t an analysis of the B2C Retail audience, which is why Store Management is tucked neatly in the middle of the list at number 4. This is why we see such significant interest in Internet Marketing, Database Management, Shipping and Distribution, and Software and Development. of total US retail sales this year.

Retail 91

Retail Whitepaper Food B2C 91

Exposure Ninja

JULY 4, 2023

AI is with marketers, not against us Read our free eBook to learn more about how to harness the power of AI Download this eBook What Is AI Marketing? The key to getting buy-in from your manager is to educate, demonstrate and be patient. We mean, are you ready to dive headfirst into the world of AI marketing?

User-Generated 52

User-Generated eBook Marketing Marketers 52

Search Engine Land

FEBRUARY 6, 2023

Plus, bloggers continually report that longer content formats such as guides and ebooks are most effective. The key to writing long-form content is to break it into manageable chunks – the individual puzzle pieces. For one thing, longer content tends to perform better than short content. Here's how.

eBook 96

eBook SEO Branding Education 96

Hubspot Marketing

APRIL 27, 2021

For instance, if you write a lot about digital marketing like we do here at HubSpot, you'll find a lot of inconsistency around the spelling and capitalization of words like these: ebook vs. Ebook vs. e-book. Educational? ecommerve vs. e-commerce. internet vs. Internet. website vs. web site. Facebook Like vs. Facebook like.

eBook 125

eBook Branding Communications Management 125

Litmus

AUGUST 24, 2020

Scott Epple, the Principal Product Manager here at Litmus, also shared details on how Visual Editor and the design library can efficiently help you create and maintain your templates. Read up on Visual Editor and the power it provides to you and your team. Plus, we all like to know the time we spend on projects is paying off!

Copywriting 76

Copywriting Energy eBook Retail 76

Neil Patel

SEPTEMBER 3, 2021

Paradox uses AI to make your virtual job fair easy to manage. Offering small incentives, like a software trial or an ebook, can encourage users to engage with booths. Send Educational Info Before the Event. Simple educational content like tips on updating resumes won’t just make your job easier as a recruiter.

Marketing 138

Marketing Marketers Price Education 138

Exposure Ninja

APRIL 5, 2022

If your target market is well educated about your industry and is looking for the company that best matches their needs, your website needs to be designed to quickly and effectively communicate your value proposition and unique selling points. Don't hire a web design agency until you've read this eBook Download this eBook.

eBook 52

eBook eCommerce User-Generated Target Market 52