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23 Email Marketing Tips to Improve Open & Clickthrough Rates [+HubSpot Blog Data]

Hubspot Marketing

Practicing inbound marketing means sending emails to people who actually want to hear from you. You’ve probably Googled “best email marketing tips” so your emails don’t end up getting lost in a customer's inbox — or worse, their spam folder. Do not buy email addresses. Abide by CAN-SPAM rules.

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Do’s and Don’ts in Email Marketing

Lynton Web

DO Include Alt Text on Non-decorative Imagery In some cases, an image conveying important information or adding to the email's nuance may be inevitable. In these situations, it's important to remember to add descriptive alt text to the image. Additionally, forms will often also lead your email to be marked as spam or even malicious.

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Outbound Marketing Unboxed: Strategies, Tips & Real-World Insights

Customers.ai

In the ever-evolving realm of marketing, one strategy continues to stand the test of time — Outbound Marketing. Dating back to the roots of commerce, outbound marketing has played a pivotal role in connecting businesses with their audiences. What is Outbound Marketing? Why is Outbound Marketing Important?

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Digital Marketing Professional Certificate Study Guide

Calvyn Lee Blog

Surprisingly to me, a friend from Mexico introduce me CertiProf Digital Marketing Professional Certificate (DMPC) exam, and it is FREE at this moment. I will add this course into my list of free digital marketing course. What is Digital Marketing Professional Certificate (DMPC)? Drip marketing. Dynamic marketing.

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28 B2B Marketing Tools For Companies Ready to Grow in 2024

Customers.ai

B2B marketing tools have made it possible to scale what only recently consisted of face-to-face meetings with business decision-makers. And it’s technology like marketing automation and machine learning that’s made this possible. So, what are the best B2B marketing tools to add to your arsenal right now?

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Outbound Marketing Unboxed: Strategies, Tips & Real-World Insights

Customers.ai

In the ever-evolving realm of marketing, one strategy continues to stand the test of time — Outbound Marketing. Dating back to the roots of commerce, outbound marketing has played a pivotal role in connecting businesses with their audiences. What is Outbound Marketing? Why is Outbound Marketing Important?

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How Customers.ai Became a Fastest-Growing Inc. 5000 Company: 5 Things You Can Do

Customers.ai

Marketing becomes way more focused and efficient. In the last year we pressed hard on the gas of targeted outbound marketing to grow our leads and sales — unlocking our growth potential. Inbound marketing is like fishing with a pole, waiting for your ideal prospect to swim by. Make noise about your progress.