Rock Content

MAY 29, 2023

At some point in your marketing career you will need to write a marketing email to promote material or sell a product. Send the email and…nothing happens. Incidentally, it may happen that the email is flagged as SPAM by dozens (or hundreds) of contacts, damaging the credibility of your domain.

Email Marketing 76

Email Marketing User-Generated Communications Marketing 76

SMEI

MARCH 10, 2022

Learn To Create A Marketing Strategy That Gets Your Products And Services In Front Of Motivated Buyer With This 13 Step Guide. A marketing strategy is a plan of action that will help you achieve your business goals. A great marketing plan will give you a sustainable competitive advantage. Create A Plan Of Action.

Marketing Strategy 162

Marketing Strategy Marketing Marketers Target Market 162

Vertical Response

MAY 9, 2022

As a business manager or owner, you know how many challenges you face each day. It can seem like an endless cycle of things to handle, manage, and navigate. . So, how can you connect, do the marketing necessary to engage your customer base? So, how can you connect, do the marketing necessary to engage your customer base?

Direct Mail 62

Direct Mail Email Marketing Marketing Marketers 62

SMEI

MARCH 10, 2022

Learn To Create A Marketing Strategy That Gets Your Products And Services In Front Of Motivated Buyer With This 13 Step Guide. A marketing strategy is a plan of action that will help you achieve your business goals. A great marketing plan will give you a sustainable competitive advantage. Create A Plan Of Action.

Marketing Strategy 130

Marketing Strategy Marketing Marketers Target Market 130

Litmus

MARCH 28, 2019

Email marketing is becoming more and more data-driven. Utilizing the power of data is crucial for every email marketer. But marketers who’ve truly mastered their art combine a data-driven mindset with another crucial skill: empathy. Empathy matters in email marketing. Don’t get us wrong. Tweet this ?.

Email Marketing 98

Email Marketing Logistics Marketing Marketers 98

Jeff Bullas

FEBRUARY 13, 2023

This comprehensive guide will teach you everything you need to know about how to build a social media marketing strategy that delivers value to your audience and helps your business grow. Table of contents The importance of social media for business But what is Social Media Marketing? What are the benefits of Social Media Marketing?

Social Media Marketing 306

Social Media Marketing Marketing Marketers User-Generated 306

Adobe Experience Cloud Blog

AUGUST 16, 2018

By the end of 2018, an estimated $500 billion in digital commerce revenue will be attributable to email marketing, reports Gartner. And if you are managing email marketing campaigns your CMO wants to know: What impact did they make in terms of revenue? Can you prove they achieved a return on investment?

Email Marketing 113

Email Marketing CMO Key Performance Indicator Thought Leadership 113

Marketing Insider Group

SEPTEMBER 16, 2019

Unless you’re planning a unique event in a very popular industry, your event is not going to market itself. You need a great event marketing plan to get the word out, build buzz, and get people excited about attending. It can be overwhelming even choosing where to start when it comes to event marketing.

Marketing Plan 87

Marketing Plan Event Marketing Marketing Marketers 87

Hubspot Marketing

MAY 20, 2024

Book marketing felt completely overwhelming to me (which I'm embarrassed to say as a professional marketer). And there are endless book marketing strategies and click-bait articles on how to become a New York Times bestseller. Marketing and publicity take time. I thought all the hard work was over after that.

Promotion 87

Promotion Marketing Marketers Transform 87

Marketing Insider Group

JANUARY 8, 2024

With the success of today’s marketers hinging on adaptability, integrating AI isn’t just an option—it’s a strategic necessity for growth. The Vast Influence of AI on B2B Marketing The influence of AI is visible in every facet of B2B marketing, from lead generation and customer engagement to data analytics and decision-making processes.

Key Performance Indicator 99

Key Performance Indicator Transform Marketing Mix Marketing 99

AWeber

NOVEMBER 22, 2023

Imagine successfully marketing your coaching services across several platforms with so many leads flowing your way that your waiting list is getting out of hand. There’s a lot to do when starting a coaching business , and you don’t want to spend the majority of your time on marketing. How do coaches find clients?

eBook 89

eBook Marketing Plan Influencer Marketing Marketing 89

Martech

FEBRUARY 2, 2024

MarTech.org launched MarTechBot, the first generative AI chatbot for marketing technology professionals in May 2023. A June analysis of the first 600 MarTechBot prompts revealed users chiefly derived value from generative/creative tasks, while also using MarTechBot to help them unravel a variety of marketing dilemmas. Click to expand.

User-Generated 99

User-Generated Marketing Marketers CMO 99

Martech

DECEMBER 6, 2023

The guidelines largely focus on three areas: authentication of outgoing emails, reported spam rates and the ability to easily unsubscribe from email lists. What are the email authentication requirements for bulk senders? Preference centers not only reduce email volume, but they often increase engagement with emails, Carr said.

Email Marketing 131

Email Marketing User-Generated B2C Education 131

Scoop.it!

MAY 11, 2023

When we narrow our viewpoint down to content marketing specifically, there are numerous processes you can automate nowadays – but you have to be careful. This is why today we’ll be taking you through the steps you need to take to automate content marketing efficiently and effectively. Take email marketing as an example.

Content Marketing 81

Content Marketing Marketing Marketers Analytics 81

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. But thankfully, marketing isn’t a lonely ride. There are several internet marketing experts and online marketing professionals who have thrived in the recent times. Social Media Marketing + Michael A. Are you ready? Let’s begin!

Digital Marketing 95

Digital Marketing Social Media Marketing Thought Leadership Whitepaper 95

OnPassive Marketing

APRIL 29, 2022

One of the most important aspects of marketing your brand is building relationships with your customers. The goal of marketing automation software is to help you manage customer contacts like emails, social media posts, and more. What is marketing automation? What is marketing automation?

Customer 90

Customer Branding Social Media Marketing CRM 90

Neil Patel

JULY 12, 2021

Marketing is important to your business. However, as customers evolve, so does the unpredictable marketing landscape. This means you’re likely spending more and more time trying to keep up with the latest marketing tips and trends. What is Marketing Automation? It’s perfect for content marketing. The good news?

CRM 145

CRM Price User-Generated Marketing 145

Sachs Marketing Group

JULY 21, 2023

Creating effective B2B digital marketing strategies is crucial as it allows businesses to reach their target audience in a competitive digital landscape. A well-executed B2B digital marketing strategy can result in enhanced brand credibility, improved customer relationships, and increased ROI. What is B2B digital marketing?

Digital Marketing 52

Digital Marketing Marketing Strategy Social Media Marketing Copywriting 52

Rock Content

DECEMBER 11, 2020

So, you’re a marketer. You work a lot every day to achieve the best results with Content Marketing. You can get some by following the best Content Marketing blogs on the internet. They are basically a compound of excellent ideas and hacks for you to boost your marketing strategies. Content Marketing Institute.

Content Marketing 124

Content Marketing Transform Marketing Marketers 124

Marketing Insider Group

DECEMBER 28, 2020

For marketing efforts, technology enables you to automate, track, personalize, and more. And what tools do you need to streamline your marketing? MarTech is a set of technology tools marketers use to assist with marketing efforts. Having the right MarTech stack is imperative for the modern marketing organization.

Marketing Automation Platform 144

Marketing Automation Platform CRM Analytics Marketing 144

Neil Patel

OCTOBER 8, 2020

If you’ve ever led a marketing team, you know it’s easy to get overwhelmed by tasks and plans. Numerous blog posts, social media marketing campaigns , and emails crowd your pipeline. To solve this problem, consider using a marketing calendar. Why Use a Marketing Calendar?

Transform 145

Transform Marketing Marketers Millennials 145

Pam Didner

SEPTEMBER 16, 2020

The biggest benefit of digital marketing is that everything is trackable. The biggest downfall of digital marketing is that everything is trackable. In essence, digital marketing is a lot of work, as is demand generation and working with sales. As a marketer, the way to support your sales team depends heavily on your job scope.

CRM 103

CRM Event Marketing Marketing Marketers 103

Marketing Insider Group

OCTOBER 28, 2010

It’s that time of year for creating your marketing plan. If you are looking for a more formal approach, check out The Marketing Leadership Council which offers a marketing planning tool called MarkPlan and recently held a series of workshops on marketing planning. You know how to get started.

Marketing Plan 75

Marketing Plan Telemarketing Inbound Marketing Customer loyalty 75

Hubspot Marketing

NOVEMBER 19, 2020

Is there an opportunity to increase market penetration? However, one of the often overlooked ways to strengthen your gross sales is a purposeful, well-researched, and expertly executed market development strategy. What is market development? How to Create a Market Development Strategy. Review Your Buyer Personas.

Marketing 143

Marketing Marketers Marketing Plan User-Generated 143

Neil Patel

MARCH 25, 2021

To accomplish this, you’ll need a good marketing strategy and access to the best digital marketing tools. In this post, I’m going to outline 21 digital marketing tools you need when starting a business. You may be familiar with a marketing tool or two in here; others might be new to you. Then let’s begin.

Digital Marketing 144

Digital Marketing Social Media Marketing Marketing Marketers 144

Hubspot Marketing

DECEMBER 26, 2023

They’re ranked by effectiveness for 2023 based on statistics from our most recent survey of over 1,200 marketing professionals. Because those statistics point so clearly to the growing shift toward social media marketing, we’ll also share data and tips on leveraging the top four social media channels for lead generation.

Gen Z 105

Gen Z Direct Mail User-Generated Millennials 105

SMA Marketing

JANUARY 19, 2023

Whether you are a start-up or an established company, there will come a time when you realize you need help marketing your business online. A lack of leads and customers will make you re-evaluate your current marketing strategy. A lack of leads and customers will make you re-evaluate your current marketing strategy.

Digital Marketing 98

Digital Marketing Marketing Marketers SEO 98

SocialPilot

JANUARY 26, 2024

In the same context, a well-crafted AI prompt acts as a clear set of instructions to the AI assistant , guiding it to generate content that perfectly aligns with your marketing objectives. I have curated a list of 50 AI prompt examples for marketers that you can use to create well-optimized content. Let’s get started!

Transform 80

Transform User-Generated Marketing Marketers 80

Sachs Marketing Group

JUNE 21, 2023

Digital marketing is the knight in shining armor for increasing brand awareness. By utilizing strategies like search engine optimization (SEO), pay-per-click (PPC) advertising, and social media marketing, you can reach a larger audience and make a lasting impression. What Is Brand Awareness in Digital Marketing?

Digital Marketing 52

Digital Marketing Branding Transform Customer loyalty 52

Litmus

OCTOBER 26, 2022

We’ve officially wrapped up day two of Litmus Live, the premier email marketing event of the year. What Is Data Driven Marketing (And What It Is Not). Data driven marketing is an approach used to gain insights and identify trends about your customers and how they behave. Email Makes Everything Better.

CRM 94

CRM Email Marketing Finance CMO 94

Adobe Experience Cloud Blog

DECEMBER 17, 2019

There are some exciting predictions about what lies ahead for marketing in my news feeds these days. Like many of us, I’m clicking and reading quite a few of these futuristic articles because I want to be aware of how marketing will innovate in 2025 and beyond. EMAIL MARKETING.

Marketing Strategy 174

Marketing Strategy Transform Thought Leadership User-Generated 174

Digital Marketer

JULY 8, 2022

As a marketer, you aren’t getting the respect you deserve. Even so, no one gets excited to see a marketer walk into the room. When the accountant walks into an office, managers are happy to throw their accounting work at them. but when a marketer walks in with a new marketing plan, hold onto your butts.

Marketing 81

Marketing Marketers eCommerce Price 81

Neil Patel

SEPTEMBER 3, 2021

If you’re planning a virtual job fair, it’s a great place to get a quote from. Paradox uses AI to make your virtual job fair easy to manage. Bringing together different team members virtually isn’t easy, and it takes good planning. Develop a Marketing Plan. Email Marketing. Social Media.

Marketing 138

Marketing Marketers Price Education 138

Neil Patel

AUGUST 11, 2020

Deciding to hire a digital marketing agency is easy. . The hard part is deciding which digital marketing agency to hire. Which… is what makes choosing the right digital marketing agency so tricky. Every business is different, as is every digital marketing agency. The barriers to entry are slim to none.

Digital Marketing 144

Digital Marketing Marketing Marketers eCommerce 144

Rock Content

JULY 27, 2023

Marketers from different industries usually face challenges such as brand building, creating authority, lead generation, and creating content that really engages and educates the audience. As a marketer at Rock Content, I have also faced this challenge. It was an adaptation from a test that was run in the past, “Marketing Backstage.”

Education 69

Education Marketing Marketers Communications 69

Marketing Insider Group

APRIL 6, 2021

With content marketing. The Power of Customer Retention Marketing. Implementing effective customer retention strategies into your content marketing plan can help you build a community of advocates for your brand. 9 Customer Retention Strategies That Use Content Marketing. Quick Takeaways. This one’s a given.

Content Marketing 130

Content Marketing Customer Marketing Marketers 130

OnPassive Marketing

MAY 27, 2022

Influencer marketing is a powerful strategy to promote software-as-a-service (SaaS) products. This can be done through social media, email marketing, or even in-person meetings. What Is Influencer Marketing? Influencers are individuals with many followers who are influential in the market. Types Of Influencers.

Influencer Marketing 77

Influencer Marketing Product Marketing Marketers 77